Campbell, California-headquartered 24/7 Customer, Inc. on Friday said it is launching a new genre of career options with its 'intelligent interactive chat services' that will open up new career opportunities within the business process outsourcing (BPO) industry.

The company, which is considered a pioneer in providing predictive interaction with its customers that guarantees measurable business results across the customer lifecycle, said these opportunities will be based on its new patented customer contact management system that involve technology andf interactive media.

24/7 Customer, which has about 9,000 employees, said it plans to hire another1,500 people in the next two quarters as it redefined the way it interacted with its customers across channels and devices including e-mail, chat, voice and self-service and transformed reactive contacts into smart interactions.

The company said while it will hire over 1,500 people for its Indian operations during the next two quarters, it said it plans to open another centre in Philippines outside of Manila.

All our corporate efforts have been directed towards our mission - to bridge the gap between consumer expectations and customer service technologies deployed by companies and to enable connsumers experience the power of interaction in customer interactions - sales or service. Today, the launch of this new genre of career options in interactive and social media is the outcome of a similar focus, said P V Kannan, co-founder and chief executive officer of 24/7 Customer.

The company, which is celebrating its 10th anniversary, also won a patent from the United States Patent and Trademark Office (USPTO) for its innovative approach to handle customers across channels of communication.

Shanmugam Nagarajan, co-founder and chief people officer of 24/7 Customer said while the first decade of its business involved innovation, excellence and creation of a huge pool of jobs, the next decade will definitely be to use the social media optimally so as to better the customer satisfaction level and in delivering better service to its clients.

The company, which manages 120 million transactions a year, has extended its presence to UK, Australia and Canada apart from the United States. It has more than a million transactions based on its innovative predictive customer interaction.

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