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Greenpeace: Game Over for Microsoft, Nintendo



By Isabel Goncalves
27 November 2007 @ 03:21 pm ET

NEW YORK - Game console makers, Microsoft and Nintendo, were under attack from Greenpeace as the environmental activist group said they are taking too long to remove toxic chemicals from their products.


A Nintendo Wii game console
A Nintendo Wii game console and accessories are seen on display at Best Buy in Mountain View, Calif., Tuesday, Nov. 20, 2007. Nintendo`s failure to provide information to consumers on the substances it uses in manufacturing its products caused it to score zero out of a possible 10 points in a Greenpeace report on Nov. 26, 2007. (AP Photo/Paul Sakuma)
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In the sixth edition of Greenpeace International's "Guide to Greener Electronics," Microsoft, Nintendo, Philips and Sharp enter at the bottom of the ranking of environmental performance. The report has been expanded to include televisions and game consoles and ranks the manufacturers on their toxic chemicals and recycling policies.

Nintendo is the first company to score zero out of a possible 10 points. This is largely due to the Wii maker's failure to provide information to consumers on the substances it uses in manufacturing its products. Philips and Microsoft performed slightly better, scoring only 2 and 2.7, respectively.

"While it's encouraging to see Sharp and Microsoft providing timelines for the complete elimination of vinyl plastic (PVC) and all brominated flame retardants (BFRs) across their entire product range, makers of TVs and computer games have a long way to go," Iza Kruszewska, toxics campaigner at Greenpeace International, said in a statement.

Sony Ericsson and Samsung were at the top of the ranking, coming in at a comfortable 7.7 points each. However, no company was awarded a perfect score.

Microsoft came in at number 16. The company was judged on its Xbox game console and Zune MP3 player. It lost points for only promising to eliminate toxic chemicals no sooner than 2011. Microsoft also failed to meet Greenpeace's recycling requirement for obsolete products.

The game consoles sector shipped 62.7 million units in 2006. The reported growth of 14.9 percent in the year made it one of the fastest developing sectors in the field of electronic products.

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Comments
1.
Nov 27, 2007 5:29pm

Who gives a rats A** about greenpeace and their skewed rankings. When you buy something, it is YOURS. Why should the company have to take it back? People should stop giving money to these socialist a**wipes. Pardon me while I go change the oil in my Hummer and pour it down the sewer drain. Then I'm headed to the gas station and fill up with HIGH OCTANE gas. After that I'll be driving to the airport to fly to California on my private jet. Screw all you tree hugging MF's.
2.
Nov 27, 2007 6:38pm

I agree about the comments about Greenpeace. Talk about a bunch of people who do not have enough to do in the world. For a bunch of people complaining about wasted resources...they should start at the main office...and shut up.
3.
Nov 28, 2007 1:55am

billy lives at home with his mom

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