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Ahead of the Bell: Sina jumps following 1Q earns



By AP
15 May 2008 @ 08:25 am EST

NEW YORK - Shares of Sina Corp. rose in premarket trading Thursday after the Internet advertiser said its first-quarter profit surged on higher ad revenue and other sources.

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SINA 25.67 -5.23

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The stock climbed $6.74, or 12.7 percent, to $59.89. It closed at $53.15 on Wednesday.

City Investment Research analyst Jason Brueschke upgraded Sina to "Buy" from "Hold" in a client note, saying the China-based company demonstrated "exceptional" ad growth for the first time in years.

He also praised the performance of the company's mobile value-added service, which he said showed a turnaround after two years of contraction.

Late Wednesday, Sina said its first-quarter profit grew 86 percent to $16.1 million, or 27 cents per share, helped by a 50.6 percent increase in ad revenue.

Brueschke also raised his price target $65 from $42, implying he expects the stock to rise 22 percent.

Shares of Sina gained $1.27, or 2.4 percent, to close at $53.15 on Wednesday.

Copyright 2008 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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