Game maker tries to legitimize Facebook Scrabble

Now a video game maker will try to legitimize the activity.

Electronic Arts Inc. said Monday that this month it will release a Scrabble application, a Web program that Facebook members can plug into their profile pages.

EA hopes to capitalize on the success of an unauthorized version called Scrabulous, which was created by two brothers in India and has nearly a half-million daily users, despite efforts by Scrabble's owners to squish it.

EA spokeswoman Trudy Muller said the video game maker's offering would be "an authorized, licensed Scrabble game experience that people familiar with Scrabble can instantly recognize as Scrabble."

It's unclear whether legality will be enough to lure Facebook members--and their friends--already familiar with the unauthorized version. Muller said she could not comment on any differences in features.

One key limitation is that EA's Facebook game will be available only to U.S. and Canadian users, as determined by the numeric Internet address of their computers.

EA is producing Scrabble under a year-old licensing deal with Hasbro Inc., which owns the game's North American rights. RealNetworks Inc. already has made a version available elsewhere under a deal with Mattel Inc., holder of the rights outside the United States and Canada. That version has fewer than 6,000 daily users, compared with Scrabulous' 450,000.

The split in rights means that Facebook users in, say, San Francisco won't be able to play the authorized version with friends in London, so they might still turn to the unauthorized Scrabulous.

Hasbro officials played down the restrictions, however, saying players tend to reside in the same country, given the world's linguistic differences.