Buffett's company to buy $3B of GE preferred stock

For the second time in just over a week, Berkshire Hathaway has moved to shore up a company long known for its ironclad fiscal health. Buffett's company invested $5 billion in Goldman Sachs last week after the famed investment bank's shares had slumped. Investors feared Goldman could face similar funding squeezes as Bear Stearns and Lehman Brothers.

For GE, the cash infusion marks another dramatic turn in a turbulent 2008. The company, which makes everything from light bulbs to jet engines and owns NBC Universal, has cut its earnings forecast twice since April due to problems with its financing unit, GE Capital. It has also announced a reorganization and unveiled plans to spin off or sell its famed appliances unit.

The stock has fallen 42 percent in the past year.

Buffett, after announcing his investment on Wednesday, praised Fairfield, Conn.-based, General Electric.

"GE is the symbol of American business to the world," he said in a statement. "They have strong global brands and businesses ... I am confident that GE will continue to be successful in the years to come."

Analysts said Buffett's endorsement will mean as much or even more than Berkshire's cash.

"He's a smart guy and he wouldn't get involved if he doesn't think it's a great company," said analyst Mike McGarr of Becker Capital in Portland, Ore. "It's a nice endorsement. He doesn't make too many mistakes."

Berkshire, based in Omaha, Neb., is buying $3 billion of preferred shares of GE, which carry a 10 percent dividend. The terms are similar to those Buffett struck with Goldman Sachs. Berkshire also has the option to buy $3 billion worth of GE common shares for $22.25 each at any time over five years. GE's shares closed at $24.50 Wednesday.

The company also said it plans to sell at least $12 billion worth of common stock to the public.