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Mesa may rebrand go! airlines as Aloha Airlines



By AP
28 November 2008 @ 08:50 pm ET

HONOLULU - Mesa Air Group Inc. has taken steps that may allow it to rebrand its interisland airline, go!, as Aloha Airlines.

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Phoenix-based Mesa says it has settled a lawsuit with Yucaipa Cos., Aloha's former controlling shareholder.

Mesa has agreed to pay Yucaipa $2 million, issue Yucaipa 10 percent of Mesa's common stock and provide certain Hawaiian interisland travel benefits to former Aloha employees.

Mesa's acquisition of the Aloha name depends on an auction and hearing next week in federal Bankruptcy Court.

Aloha's passenger business folded in March, ending the company's 60-year history in the islands.

The company blamed high fuel prices and a two-year-long airfare price war between Aloha, go! and Hawaiian Airlines.

Copyright 2008 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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