Watches: It has been a long tradition among carmakers to

celebrate their anniversaries with a timepiece that is representative

of the years leading up to the event. So, Audi is celebrating its 100th

year anniversary with a special watch created in partnership with

Chronoswiss. The watch is dubbed Tachoscope and it highlights Audi

Design exterior with a precision C. 125 caliber mechanism and a few

unique functions. Only the minute hand is connected to the dial's

center. Two individual inset dials work as the hour and second hands,

providing extra space for the stop-watch and tachometer functions of

the timepiece. This timepiece does not only measure time, but also

speed, an appropriate representation of Audi.

The timepiece is not the only functional, but also a grand

artwork. The device is coated with real enamel and the numbers are

inspired by the iconic Audi-designed Auto Union race cars of the 30s,

particularly the Type C Grand Prix car, offering the Tachocope a

definitely automotive elegance. The crown of the timepiece is made to

look like a gearwheel, with a see-through back offering a view of the

mechanisms inside when the watch is not in use.

The anniversary is engraved and is visible through the glass

casing. There will be a limited 100 timepieces to be built, each

representing a year in the 100-year anniversary. Sixty-five of these

watches will be done in white gold while the remaining 35 in platinum.

The white gold version will fetch €14,900 ($20,100+) and the more

precious platinum models will come with a €24,900 Euro ($33,700)

sticker price.