November 19, 2009 10:12 AM

Lola: The Weight Loss Chocolate

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Weight loss chocolate Lola was unveiled at a European chocolate show (wish I'd had an invite to that).

The makers Cocoa Bio claim the consumer will "immediately feel a sensation of pleasure and will detect that we have eaten an appetite satisfying food thus reducing the feeling of hunger and making us feel better" (note this is an English translation).

Personally I think it's the slime green color. One look at what you're eating and you're sure to put the chocolate box down.

The secret is in the cholecystokinin - a peptide hormone secreted by the brain to suppress hunger. The chocolate apparently stimulates that generation of the hormone by having extract of jojoba seed

The green color? It comes from the presence of the algae Spirulina.

Only available in Spain so don't get too excited.

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