March 27, 2009 5:59 PM
Flickr co-founder launches innovative new startup, Hunch

Flickr co-founder Caterina Fake launched a new startup site in beta today that allows users to figure out everyday predicaments from minor ones to more serious decisions.
Below is what Caterina had to say about Hunch in her blog:
Look. Decision-making is difficult, and
decisions have to be made constantly. What should I be for Halloween? Do I need
a Porsche? Does my hipster facial hair make me look stupid? Is Phoenix a good
place to retire? Whom should I vote for? What toe ring should I buy?
It's dark and lonely work. Coin-flipping, I Ching consultation, closing your eyes and jumping, postponing the inevitable, Rock-Paper-Scissors, and asking your sister are all time-honored means of coming to a decision -- and yet we think there's room for one more: Hunch.
Basically, the site asks you 10 or less questions relating to what you just typed in, and it then provides you with a result or as the sites name suggests, a Hunch.
The site has already raised $2 million in Series A financing.
Fake and fellow Flickr co-founder Stewart Butterfield left Yahoo (YHOO) last summer. Flickr was bought by Yahoo for a reported $30+ million in 2005.
Hunch is currently in testing mode so users are required to register before getting an invite to test out the features.
Jason
Not really an original idea, though. The site http://www.decide-now.com has been running a similar spoof about decision making for many years.
03:12 pm, Apr 1, 2009



