Today before the opening bell, Cono Italiano, Inc., the exclusive license holder for the North American Distribution and Manufacturing rights for “pizza cono,” announced that it has entered into negotiations with investors who are interested in purchasing a minority equity position into Cono Italiano, Inc.

“Should a deal be consummated, these funds will be very instrumental in the expansion of Cono Italiano, Inc. and will afford the company the opportunity to generate sales and revenues for Pizza Cono and their new frozen food line to be launched in 2011,” commented CEO Mitchell Brown. “These are very exciting times for Cono Italiano, Inc.; we have worked diligently to build the infrastructure of the company and feel we have turned the corner to provide our shareholders with value.”

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