One of the 2015 models presenting at the 2014 Detroit Auto Show that is getting a lot of attention is the fully redesigned Hyundai Genesis midsized luxury car, and it's not hard to see why it's turning so many heads. Not only has the South Korean automaker given its bid for a place in the German-dominated global luxury car market a sleek new look, but it now includes all-wheel-drive and a chassis developed with the help of Britain’s Lotus Engineering.

Dubbed "Fluidic Sculpture 2.0," the design language of the Genesis is a step further in the look Hyundai vehicles have taken in recent years, says the automaker, most notably in its best-selling Sonata with its distinct feature lines.

The Genesis, designed at Hyundai’s Irvine, Calif., design center under the direction of Christopher Chapman (formerly of BMW Group), gets a large single-frame grille seen in Audis and more recent Fords and a longer wheelbase than its predecessor, freeing up more space in the cabin compared to Japanese luxury competitors Lexus and Infiniti. And like pretty much all new luxury cars the 2015 Genesis is loaded with connectivity options, including a custom “Eyes Free” mode that integrates with Apple’s Siri for voice commands.

The 2015 Genesis will be available in the U.S. with the two engine options, no different from previous models: a 3.8-liter V6 (311 horsepower, 293 pound-feet of torque) and a 5.0-liter V8 (420 hp, 383 pound-feet of torque). The Genesis retains the eight-speed automatic with manual control of the gear at the steering wheel.

Hyundai says the new Genesis will be priced below $40,000 when the cars hit dealer showrooms this spring. The price of the current model is a tad under $35,100. A coupe version is in the works.