EVCARCO, Inc. announced yesterday that their all-electric Italian roadster, Tazzari Zero, was showcased at the innagural Orange Country Auction of the prestigious Barrett-Jackson Auction Company. This event signified the launch of EVCARCO’s partnership with leading automotive publication, duPont Registry. duPont Registry publishes six luxury/lifestyle titles that reach individuals whose net worth significantly exceeds what is traditionally considered upscale and markets itself as “The World’s Premier Luxury Marketplace.”
Barrett-Jackson, established in 1971, has elevated itself to the pinnacle of auto auctions over the years as it specializes in providing products and services to classic and collector car owners, astute collectors and automotive enthusiasts around the world. The Barrett-Jackson Auto Auctions are one of the only auctions in the world to receive live national coverage. For the Orange Country Auction, the SPEED Channel provided 18 hours of live, high-definition TV coverage during the three-day event.
Craig Jackson, Chairman/CEO of Barrett-Jackson commented, “Barrett-Jackson is excited to kickoff our inaugural Southern California automotive lifestyle event with such an exciting docket of collectible cars,” said Craig Jackson, Chairman/CEO of Barrett-Jackson. “Our Orange County event will offer high octane energy and excitement unlike anything Southern California has seen.”
Dale Long, CEO of EVCARCO, stated, “This auction attracts automotive enthusiasts from across the globe as well as International media, this is the perfect Kickoff event to launch our relationship with duPont Registry. The Tazzari-Zero is a highly unique all electric prestige statement and it gained significant attention at this event. We were proud to showcase this all electric vehicle at this spectacular event.”
EVCARCO has been aggressively marketing itself for over a month since the EVCARCO board approved intensive global marketing and public relations program as announced in a press release from May 18, 2010. Recently EVCARCO showcased their electric vehicles during environmental events at the Kennedy Space Center. NASA’s Kennedy Space Center held a series of events to showcase electric vehicles and electric drive systems. With plans for further international exposure, the Barrett-Jackson event was one of the first in a series of high profile events launched by EVCARCO for corporate and public attention.
EVCA is a tightly traded stock with approximately 14 million shares in the public float. EVCA closed at $.04 yesterday with 19,000 shares traded. More information on EVCARCO can be found on the Company’s website at www.evcarco.com.