Marketing

Five Reasons To Blow Up Your Blog

on August 14 2012 11:00 AM
Five Reasons To Blow Up Your Blog

I've been blogging since 2009. I started CAREEREALISM.com as a simple resource where I wrote and posted content one to two times a week. Fast forward to today and we post daily more than 35 new articles each week and have over 100 approved contributors. The site is currently listed as one of the top career advice blogs in the world. So, you'd think I'd be here to tell you why everyone should start a blog, right? Guess again.

Fact: Having your own blog is a waste of time for most small businesses, consultants and experts

If you are currently struggling to keep your blog going, or have been pondering the idea of starting a blog but get sick thinking about all the work, well then, I've got good news for you. Here are 5 reasons to not have your own blog:

No. 1 -- It will take you years to get the site to have enough traffic to earn advertising money from ad servers like Google Adsense. Sites don't make you rich. In fact, they are a marketing expense that most people don't invest enough in to benefit from it as a lead generation tool.