Thousands of Finns have answered a desperate call from farmers to save the summer's berry harvest, as coronavirus restrictions have kept many of the usual foreign pickers away.

"After 22 years, we have Finnish workers on the strawberry fields again, it's a very unusual situation," Vesa Koivistoinen, owner of Finland's largest strawberry farm in the southern village of Hollola, told AFP.

Fearing a labour shortage for the picking season the Finnish government launched several recruitment programmes -- to great effect
Fearing a labour shortage for the picking season the Finnish government launched several recruitment programmes -- to great effect AFP / Alessandro RAMPAZZO

When AFP visited Koivistoinen's 100-hectare farm two weeks into the strawberry harvest, the large field was dotted with hundreds of people, from teenagers to pensioners, crouching down to pick strawberries then putting them in crates to be weighed and loaded in a lorry.

To handle the berry harvests, Finland normally needs about 16,000 seasonal workers a year, "who mainly come from abroad," Kati Kuula of the agricultural union MTK told AFP.

Finland usually needs some 16,000 seasonal fruit pickers a year -- many of whom come from abroad -- but the coronavirus restrictions have kept many away, hence the campaign for domestic help
Finland usually needs some 16,000 seasonal fruit pickers a year -- many of whom come from abroad -- but the coronavirus restrictions have kept many away, hence the campaign for domestic help AFP / Alessandro RAMPAZZO

But when coronavirus travel restrictions were imposed in the spring, agricultural associations and the government feared a labour shortage and launched a number of recruitment programmes.

One of the largest, the government-backed #Seasonwork social media campaign, features a tanned, blonde couple standing proud in a wheat field, and calls for "every available pair of hands" to "secure domestic food on Finnish dinner tables".

So far this year, only a third of the usual workers have arrived from abroad, all from Ukraine, with the rest of the shortfall recruited from within Finland, Kuula said.

Most of the workers picking cratefuls of fruit are students -- but many others are those who lost their jobs during the health crisis
Most of the workers picking cratefuls of fruit are students -- but many others are those who lost their jobs during the health crisis AFP / Alessandro RAMPAZZO
Teens Senni, Mohammed and Laura have a break after a first day of picking in Lahti -- Laura found the job "really physical" while Mohammed said the virus cost him an earlier summer job offer
Teens Senni, Mohammed and Laura have a break after a first day of picking in Lahti -- Laura found the job "really physical" while Mohammed said the virus cost him an earlier summer job offer AFP / Alessandro RAMPAZZO

Of the 350 Finns employed on Vesa Koivistoinen's strawberry farm, the majority are students aged 15-20, but many others are those made jobless by the coronavirus.

Sari, a 52-year-old masseuse, replied to the job advert after her own business dried up during the spring.

"I'm the daughter of a farmer and I was working in strawberry fields when I was young," she told AFP.

While domestic workers are rescuing the strawberry harvest Finland is now urging locals to come and pick bilberries usually picked by Thai seasonal workers
While domestic workers are rescuing the strawberry harvest Finland is now urging locals to come and pick bilberries usually picked by Thai seasonal workers AFP / Alessandro RAMPAZZO

"So I knew what to expect," she added.

Meanwhile, 29-year-old Janne Erola, who has worked in a number of seasonal jobs but never before in fruit-picking, said he intended to stay until the strawberry season ends in late August.

350 Finns get picking on the country's largest strawberry farm, alongside 150 Ukrainians, after coronavirus travel restrictions prompted a big domestic recruitment campaign
350 Finns get picking on the country's largest strawberry farm, alongside 150 Ukrainians, after coronavirus travel restrictions prompted a big domestic recruitment campaign AFPTV / Sam KINGSLEY

Filling one seven-kilogramme (15.5-pound) crate takes "a bit more than an hour", Erola said, earning him 1.2 euros ($1.36) per kilogramme.

Koivistoinen said that as the Finns aren't able to pick as fast as the experienced Ukrainian workers, he has offered them a 10-percent bonus to make it worth their while.

The recruitment efforts and higher salaries have pushed up costs, but Koivistoinen says he will gladly employ home-grown workers in future, too.

"We wanted to be able to employ Finns because lots of other firms can't offer summer jobs this year," Koivistoinen said.

Yet the demanding physical work in the changeable Finnish weather does not appeal to everyone.

"It's really physical, and it's quite far from my home," said 17-year-old Laura, who signed up along with her schoolfriends Senni and Mohammed.

All three are sitting by the side of the field having a break, their fingers red with strawberry juice.

"I actually had a job offer earlier this summer, but then they said they couldn't take me because of corona," Mohammed added.

Yet while domestic labour has come to the rescue of Finland's strawberry harvest, the fate of this year's crop of bilberries, a cornerstone of Finnish food culture, looks far more precarious.

Every year, Finnish industries from food to cosmetics require 20 million kilogrammes of bilberries -- a small, European variety of the blueberry which is not cultivated in fields but grows abundantly in Finland's vast forests.

The berries are usually picked by Thai workers brought over for the harvest season in late summer, but the pandemic restrictions mean none will be admitted this year.

Some of the companies which rely on berries have not been assuaged by the potential reach of social media, and have said they will import their bilberries from Poland or Russia this year, warning this could lead to higher prices on the shelves.