Glenn Beck is boycotting American Airlines permanently, the Conservative personality announced on his radio show Tuesday evening, citing an instance of being treated rudely by an attendant during a recent flight on the carrier.
Beck's announcement that he plans to never fly American again, preferring to boycott the company outright, very quickly yielded an apology from American Airlines, and a commitment to determine what happened.
Beck said on his radio show on Tuesday that an attendant on a flight from New York City to Texas that he was on recently treated him as if he had been "blacklisted." You can click here to watch the video and read the full text of the comments he made Tuesday, but here's one of the juiciest parts of his discussion on Tuesday's show, and below that we have provided some context for readers:
"My flight attendant nearly ?? merely barked the word "breakfast" when he came to me. When others were politely asked if they cared for anything to eat and given the choices, I was just barked at. When he delivered a soda, he slammed it down so hard, I hesitated to even open the can for fear that it would spray all over other passengers in the cabin. By the way, the other passengers, nobody else had to open their can. He opened it and poured it for them. Never once did he look me in the eye. Never once did he offer a kind or even a neutral word to me. I had service unlike I have never had ever before in my life, and I have had rude service before. I lived in New York City. I have never had service that was specifically designed to make me feel subhuman."
The multimillionaire went on to say something that really caught the ear of American Airlines: "My family will never choose American Airlines again ... if this is the kind of people that American Airlines likes to hire."
First American Airlines sent out an apology via Twitter, and shortly thereafter spokesman Matt Miller said the following:
"We are sorry for the experience Mr. Beck had on a recent flight. The comfort and satisfaction of our customers are very important priorities to us and we take these matters seriously. We have reached out to Mr. Beck's office and are actively looking into the situation."
The initial Tweet came shortly after 8:30 p.m. Tuesday evening, about nine hours after the conclusions of Glenn Beck's comments during his radio show:
"We're sorry for the experience Mr. Beck had on his trip. We've reached out to his office & are actively looking into this," the official American Airlines Twitter account Tweeted.
Beck initially Tweeted a link late Tuesday morning to his conversation about the mistreatment he said he suffered at the hands of an American Airlines employee, writing the following:
"I hope I am the last person who has to experience this type of treatment on @AmericanAir," and including a link to an article he wrote about the situation, accompanied by a recording of his show on the topic.
He even went so far as to say in a follow-up Tweet that he is "investigating" whether or not to continue to discuss his foul treatment during an upcoming hour of his radio show.
Click play below to watch Glenn Beck live in the studio, discussing his boycott of American Airlines:
DALLAS (AP) -- Conservative talk show host Glenn Beck says he was treated rudely on an American Airlines flight and will never fly on the carrier again.
American apologized and said it's looking into the incident.
Beck said on his radio show Tuesday that a flight attendant on a New York-to-Dallas plane "treated me as a subhuman." Beck said the man "fawned over the other passengers" but "barked" at Beck and slammed a can of soda down in front of him.
Beck implied that the flight attendant singled him out because of his political views. He wondered whether American even wanted conservatives on its planes.
American tweeted an apology, and a spokesman went a bit further.
Beck did not provide details such as the flight number or the flight attendant's name, and he did not return messages for further comment.
American's parent, AMR Corp., is working to emerge from bankruptcy protection that it sought in November.