Kanye West loves using Twitter.
His fans and critics know this because on Wednesday night, the 34-year-old rapper and producer went on an epic Twitter rant for a few hours.
In more than 80 posts, West made plenty of big announcements, including the launch of his new fashion company, DONDA, named after his late mother. He also confirmed his recent move to Paris and his small design studio, and revealed his part in an upcoming Jetsons movie (he's apparently in talks to become the creative director).
While his latest Twitter rant is not out of character (recall: November 2010, Today Show), the series is the first chunk West has dropped in the New Year. On Jan. 1, he went on Twitter simply to say, 2012.
Does this mean West fans should expect more big announcements from the outspoken one this year? Will he really do a Jetsons movie?
Here's a summary of Kanye West's latest Twitter rant. For all of his announcements, visit his Twitter page.
On his new company, DONDA:
West has started a new company, DONDA, named after his mother, who passed away in November 2007 after complications from cosmetic surgery. DONDA will be a design company for amazing thinkers, with West providing a creative space to bounce dreams and ideas.
DONDA will be made up of more than 22 divisions, with a goal to make products and experiences that people want and can afford. If fans want a taste of what DONDA will be like, recall the Watch the Throne tour with Jay-Z, which West describes as a small example of what a Donda Experience can be.
West and DONDA will be recruiting a new team that will include architects, graphic designers, directors, musicians, writers, publicists, social media experts, DJs, publishers, lawyers and more.
Interested? E-mail West and company at DONDA@gmail.com.
On the 7 screen experience:
Of all his posts, the only media-friendly post was a picture of a 7 screen experience, a projection with seven screens. West anticipates a 2016 release and calls the project semi sci-fi. He also announced that he's very interested in designing the MTV awards.
On his agency/representation:
More clarity . . . I have no agency representing me currently, he wrote. West has had no representation in the biz since his agent Cara Lewis quit and joined Creative Artists.
I love Cara Lewis :) he added.
On the Taylor Swift incident:
Following what West calls the MTV moment, a series of events happened -- his LA office was shut down, he moved to Japan and designed every night in my room, he interned at Fendi, and was offered a position at Versace (but did not take because of his contract with Louis Vuitton).
When West lived in Rome (after a brief stay in Japan), he snuck to the Giuseppe Zanotti Factory and learned how to design women's shoes for two years. He later designed a sneaker named The YEEZY with Nike.
West also revealed that he is allowed to design one pair of sneakers every two years.
On his mother:
According to West, his mother has had a great influence on his fashion sense.
For the first 16 or 17 years of my life the only thing . . . I knew about my woman's clothing was what my Mom would wear . . . My Mom would wear blue jeans with a fur and an embellished 'Cosby Show' sweater : ) to pick me up from school, he wrote.
On Grammys and the awards scene:
I appreciate having the most nominations at the Grammies [sic] but I feel so conflicted by the fact that award shows sometimes are completely . . . illogical . . . I wouldn't have the prestige I have if it wasn't partially for the Grammies [sic] validation and I honor that, he wrote.
On Steve Jobs:
West believes in the legacy of Steve Jobs as much as anyone else.
We can collectively effect the world through design. We need to pick up where steve jobs left off . . . I wanted to point out there are so many billionaires in the world that can come together and help to redesign it, he wrote.
West announced that he and Spike Jonze have plans to do a summer school that tries new forms of curriculum.
Kids you should be able to take majors starting in grammar school like how it is at performing art schools . . . instead of kicking kids out of schools for using there [sic] iPhones . . . why not promote it? Allow kids to use search engines to do test . . . like the real WORLD!!! Give kids the amount of test they would have in a year in one day but they have to get everything perfect, West wrote.
On being a rapper:
According to West, is he not your typical rapper.
I know this is not a very rapper thing to say but I haven't bought a new car or piece of jewelry in about 2 years . . . I invest every dime back into creativity . . . hiring amazing creatives paying for flights, offices, he wrote.