Lenco Mobile Inc. is focused on the high growth mobile marketing and Internet sectors. Their mission is to provide mobile marketing solutions to brand owners internationally. The company offers brand owners a comprehensive platform on which they can meet all of their mobile marketing needs. They do this by identifying key components of the value chain in the mobile marketing sector, such as SMS and MMS services, mobile content, mobile technology, payment solutions, and related electronic distribution platforms.
The Company’s subsidiary, Multimedia Solutions, provides MMS message solutions to mobile network operators and brand owners. Based in South Africa, Multimedia Solutions does this using their proprietary Flight Deck platform. They are a service provider to the two largest mobile network operators in Africa. They are also expanding internationally by offering their products and services to other mobile phone networks in Europe, the Middle East, Australia, and Asia.
Lenco Mobile Inc. also owns Digital Vouchers. This is a mobile phone and Internet marketing platform, which enables brand owners to extend offers to consumers. The consumers can then redeem them via mobile phones at point of sale in a retail outlet. Lenco also has their CellCard offering. CellCard provides brand owners with the ability to download mobile content to a mobile phone. They also provide a mobile payment platform to pay for goods and services.
The Company also has their recently acquired Lenco Media, based in Santa Barbara, California. Lenco Media is a leader in the online lead acquisition and order generation sector. They focus on the four main components of lead generation and order acquisition: media placement, affiliate marketing, list management, and web services and revenue enhancements. Lenco Media was previously the online advertising arm of Superfly Advertising Inc.