Show me your luggage and I'll tell you who you are - This 1921 Louis Vuitton advertising slogan perfectly evokes the intimate relationship that every traveler has with his trunks and luggage.
From trains and legendary ocean liners, to automobiles and the first aircraft, the Louis Vuitton trunk has crossed time and borders. Founders of this iconic brand embarked on this journey in 1854 when the first store was opened in Paris, on the rue Neuve-des-Capucines.
However, it was in the year 1914, when they had an Art Nouveau-inspired building built on the Champs-Elysées, that the House confirmed its attachment to Paris.
In 2011, the Parisian luxury House is staging an exhibition at the Musée Carnavalet titled Voyage en Capitale, Louis Vuitton & Paris. For the first time in the company's history, a collection of some of the most iconic trunks and luggage from Louis Vuitton have been showcased at the exhibition running till February 27, 2011.
Today we are disembarking on the quays of the Musée Carnavalet, where we will have the chance to tell you about our travels for a time before setting sail once more. Some of us will display the traces, marks and souvenirs of the adventures met along the way, while others will let you take a book or a sketch pad, opening the door to another journey - that of all the cultures we have encountered, so why not come to rest in a museum for a while? said Patrick-Louis Vuitton, Director of Special Orders, Louis Vuitton on the special occasion.
Visitors at the museum will be able to catch glimpse of the treasures of Louis Vuitton's heritage collections, juxtaposed with works from the museum's collections or on loan from The National Library of France, The Decorative Arts or the City of Paris Historical library.
The exhibition reveals the history of the House and the Louis Vuitton family with insights about ongoing technical research.
Exhibition scenographer, Jean-Marc Gady, stated that the priority of the scenography was to showcase the beauty and rarity of the pieces exhibited. He, therefore, created a light, all-white, transparent setting for the event.
The visit is structured around two major themes that underline the Louis Vuitton's history - traditional expertise paired with ongoing technical research, a phenomenon displayed at major events, such as the World's Fairs (in Paris) or the Croisières Citroën expeditions; the artistic collaborations initiated at the dawn of the 20th century and continued ever since. Given below are some glimpses from the exhibition (courtesy: Louis Vuitton):