GBP/USD - 1.4978.. Breaking news fm Bloomberg of a fire just broke out in London's financial district. Traders have not reacted negatively to this news so far as the fire appeared to come fm only one building. Cable has met fairly good buying interest at 1.4950-30 area n a mixture of offers n stops are placed abv 1.5000 but reckon once cable is abv 1.5000, sterling bears wud be tempted to hit the sell button.