Apple on Wednesday unveiled its largest iPad yet -- the iPad Pro. "It’s the biggest news in iPad since the iPad,” said Apple CEO Tim Cook.
The iPad Pro comes packed with a 12.9-inch display at a resolution of 2732 x 2048 pixels, which complements the multitasking and split-screen display features of iOS 9. A 64-bit A9X chip powers the iPad Pro, which Apple claims has two times the memory bandwidth of the A8X and two times the graphics performance. And its has four speakers which automatically balance themselves based on the orientation.
“That’s desktop level performance,” said Apple SVP of worldwide marketing Phil Schiller. But even with all that performance behind it, Apple claims its new iPad can last most of the day with up to 10 hours of battery life.
Beyond the iPad Pro, Apple also introduced a number of accessories, including a smart keyboard cover and a wirelessly connected stylus called the Apple Pencil, which can be used for various tasks such as office productivity and graphics creation.
What’s yet to be seen is whether or not the iPad Pro will be enough to revive the company’s tablet sales, which have been declining for years.
But it’s not alone either. The overall tablet market declined 7 percent in the second quarter of 2015 compared to the previous year, with shipments totaling 44.7 million units from all vendors, according to IDC.
The iPad Pro starts at $799 for the 32GB with Wi-Fi, $949 for 128GB with Wi-fi and $1079 for 128GB with Wi-Fi and cellular.
The Apple Pencil will retail for $99 and the Apple smart keyboard cover is priced at $169. All three products will be available starting in November.