With her website drowning in hot pink, tiger print and sparkles, New York state Senate candidate Mindy Meyer, a Republican, is living up to her self-proclaimed Diva Of The District moniker.
The 22-year-old Meyer, an Orthodox Jew running for a seat in Brooklyn against incumbent Democrat Kevin Parker, introduces prospective voters to her story by pumping LMFAO's Sexy And I Know It as background music on her website.
Meyer plays on the song's title with a hot pink-themed banner with the phrase I'm Senator and I Know It along with a photo of Meyer in a black suit behind a hot pink podium.
While her website is awash in hot pink, tiger print and sparkles, Meyer gets down to substantive issues on her site, albeit in a flashy style.
On the front page of her site, Meyer references the rampant corruption among New York state politicians.
I can tell you one thing, I have no experience in corruption, Meyer says. This is how politics has to change. There is always corruption, but I have the intention to follow my values and ensure that none of what happens in my district is corrupt.
In a section of the website titled The Issues, Meyers lists police stop-and-frisks, school choice, crime, poverty and employment, and abortion as her main concerns.
She offsets her stances on issues with a screaming tiger print headline: Diva Of The District.
In talking about the NYPD's stop and frisk policy (the section features Meyer posing with the U.S. Constitution), Meyer says she understands why opponents of the policy want the practice stopped but believes it protects society.
The NYPD's stop-and-frisk practices raise serious concerns over racial profiling, illegal stops and privacy rights, she says. However, when used appropriately a stop and frisk can help to protect the public against potential harm.
Under the poverty and unemployment section, Meyer's site features a woman with a bow and arrow and references The Hunger Games.
No more 'Hunger Games' in our District! Mindy believes that summer youth employment programs should be restored to receive the full funding that they had received in the past. In doing so, this will provide jobs during the summer months for teens and young adults who would be at home or in the streets doing nothing substantial otherwise, her website says. This will help them develop their resumes and job skills for the future. Mindy feels that career fairs and unemployment seminars should be more transparent and implemented throughout our district.
On abortion, Meyer says she encourages women to go the adoption route in the event of an unwanted pregnancy.
There's also a Flickr photostream section of Meyer posing with prominent New York State Republicans and Conservatives (she's also running on the Conservative Party line) and prospective constituents.
The so-called Diva Of The District is getting national attention for her website after local media first reported on the colorful state Senate candidate. Meyer has been mentioned in Buzzfeed, which gives a rundown of the flashy aspects of her site.