National Health Partners, Inc., a national healthcare savings organization that provides discount healthcare membership programs to uninsured and underinsured people through a national healthcare savings network called CARExpress, recently announced that the company has launched the second phase of its Internet marketing campaign with two leading national Internet marketing companies.
The second phase of the company’s campaign will utilize multiple mainstream delivery channels to increase online sales of CARExpress programs, while enhancing the overall shopping experience for users. In addition, this campaign will maximize the company’s online presence and increase brand awareness and customer satisfaction.
David M. Daniels, president and chief executive officer of National Health Partners, stated, “We are very excited to kick off phase two of our Internet marketing campaign. We had a tremendous amount of success with the initial trial phase of this campaign. We generated close to 15,000 new members during the six-week initial trial phase and generated positive cash flows from operating activities during the month of August.” He continued, “We are now about to start a significantly larger campaign that will produce even more new members for us. The experience that we gained during the initial trial phase of this campaign will help ensure that phase two of the campaign will be a success.”
Mr. Daniels concluded, “The successful rollout of phase two of our internet marketing campaign will produce a tremendous number of sales for us,” continued Mr. Daniels. “These sales will boast higher overall retention rates and higher overall gross margins and net cash flows for the company, and will have an immediate and profound beneficial impact on our revenue, cash flows and future profitability.”