New Leaf Brands announced today its unofficial sponsorship of CBS Recording Artist Keaton Simons’ Summer Tour. Keeping with the fun-loving attitude of New Leaf Brands, “The Official Beverage of Taste™,” the press release was titled “It’s Official: New Leaf Announces Unofficial Sponsorship of Summer, Rock & Roll and Keaton Simons Tour.”

New Leaf and Simons kicked off the tour with a newly branded tour bus and appearance at the Fancy Food Show in New York City last weekend. Simons is rapidly gaining popularity and national exposure through his singing, songwriting and instrumental prowess. Simons first hit the spotlight with his debut album, “Currently,” which received hours of airplay nationwide and was a success at MTV. The partnering with New Leaf Brands is scheduled to continue until July 18th.

Eric Skae, Chief Executive Officer of New Leaf Brands, commented, “”We’re thrilled to partner with emerging artists such as Keaton Simons to showcase our brand to the public.” Mr. Skae continued, “It’s a perfect fit for us.”

New Leaf Brands has been aggressively marketing their iced teas and branding their name worldwide throughout 2010. The Company has seen tremendous growth in revenues and distribution agreements not only throughout the United States, but internationally. In a conversation with Eric Skae, Eric commented, “We know that we have a great product. Our marketing strategies are proving very effective as once people try our iced teas, the product does the rest for us. It’s that good.”

Mr. Skae added, “Working with talented people like Keaton is one more way that we are spreading the word about New Leaf. We are gaining steam within the industry, but are not planning on slowing down until we reach our goals for our company and our shareholders. The best is still yet to come.”

More information on New Leaf Brands, their full line of products and the investment opportunity that they present is available at www.newleafbrands.com.

More information about Keaton Simons is available on his website at www.keatonsimons.com.