British performance artist Alice Newstead suspended from shark hooks pierced through her back at a cosmetic shop in San Francisco. The act was performed to bring attention to the declining global population of sharks due to demand for shark fin soup and other shark products.

British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco
British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco, California August 24, 2011 Reuters
British performance artist Alice Newstead approaches a stand prior to being suspended from shark hooks at a cosmetic shop in San Francisco
British performance artist Alice Newstead approaches a stand prior to being suspended from shark hooks at a cosmetic shop in San Francisco, California August 24, 2011. Reuters
British performance artist Alice Newstead prepares to be suspended from shark hooks at a cosmetic shop in San Francisco
British performance artist Alice Newstead prepares to be suspended from shark hooks at a cosmetic shop in San Francisco, California August 24, 2011. Reuters
British performance artist Alice Newstead prepares to be suspended from shark hooks at a cosmetic shop in San Francisco
British performance artist Alice Newstead prepares to be suspended from shark hooks at a cosmetic shop in San Francisco, California August 24, 2011. Reuters
British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco
British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco, California August 24, 2011. Reuters
British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco
British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco, California August 24, 2011. Reuters
British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco
British performance artist Alice Newstead suspends from shark hooks pierced through her back at a cosmetic shop in San Francisco, California August 24, 2011. Reuters
British performance artist Alice Newstead prepares to be suspended from shark hooks at a cosmetic shop in San Francisco
British performance artist Alice Newstead prepares to be suspended from shark hooks at a cosmetic shop in San Francisco, California August 24, 2011. Reuters
Blood is wiped from the back of British performance artist Alice Newstead after she was suspended from shark hooks at a cosmetic shop in San Francisco
Blood is wiped from the back of British performance artist Alice Newstead after she was suspended from shark hooks at a cosmetic shop in San Francisco, California August 24, 2011. Reuters