A worker works at a small-scale assembly line of South Korean MP3 maker BBT in Seoul April 22, 2009. Asians have gone back to basics in the economic slowdown and are opting for no-frills, lower-priced products rather than brand names and items with fancy features that rarely get used. Manufacturers across the region, the world's largest producer of electronics and white goods, are more than happy to oblige as they scramble for orders that will keep their heads above water until the economic tide changes. Picture taken April 22, 2009. To match feature RETAIL-ASIA/ REUTERS/Lee Jae-Won (SOUTH KOREA BUSINESS) (Reuters Photo / Lee Jae-Won)

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