width=318How effective are you at keeping the promises and commitments you make - those commitments you make to others and those commitments you make to yourself?

The cost you pay for not keeping your promises may not seem like much at the time, but the true cost is a cumulative cost, a cost that, over time, will significantly erode (1) the trust others place in you, (2) your personal integrity, (3) your self-esteem, (4) your self-confidence and (5) your self-respect. A high cost indeed.

EVERY promise or commitment you make is ultimately with yourself. Even when you are making a promise with someone else, your brain hears it and registers it as a commitment to yourself. You are making an agreement with yourself to do something, and when you don't follow through, you learn to distrust yourself. The result is a chipping-away of your self-esteem, self-confidence and self-respect. You lose faith in your ability to produce a result. You weaken your sense of integrity.

When you realize how important your integrity and self-esteem really are, you will stop making casual promises just to get someone off your back. You won't sell your self-esteem for a little bit of momentary approval. You won't make promises you don't intend to keep. You will make fewer promises, and you will do whatever it takes to keep them.

Finally, if you want to have the respect and trust of others, which is absolutely critical to accomplishing anything big and important in life, then you will take keeping all your promises and commitments with absolute seriousness.

Andy Robinson is an Executive Career Coach, Career Success Radio Show Host, Personal Branding Strategist, Consultant, and Speaker. He helps his clients love what they do for a living and achieve lasting career success. He is a 15 year executive coaching veteran and works with coaching clients nationwide. Previous experience includes over 10 years with PricewaterhouseCoopers as a consulting director and human resources specialist.