


WESTLAKE VILLAGE, CA -- (Marketwire) -- 07/22/10 -- First California Financial Group, Inc. (NASDAQ: FCAL) today announced that C. G. Kum, President and Chief Executive Officer and Ron Santarosa, Chief Financial Officer, will presenting at the Keefe, Bruyette & Woods 2010 Community Bank Conference in New York City at the Waldorf Astoria Hotel on Wednesday, July 28, 2010 at 11:00 a.m. Eastern Time.
Interested parties may listen to the presentation through a live audio webcast accompanied by the presentation slides by visiting the company's Web site at www.fcalgroup.com. Listeners are encouraged to visit the Web site at least 15 minutes prior to the start of the scheduled presentation to register, download and install any necessary audio software. For those unable to listen to the live webcast, the presentation will be archived on the Web site for 60 days following the conference presentation.
About First California
First California Financial Group, Inc. (NASDAQ: FCAL) is the holding company of First California Bank. Celebrating 31 years of business in 2010, First California is a regional force of strength and stability in Southern California banking with assets of $1.45 billion and led by an experienced team of bankers. The bank specializes in serving the comprehensive financial needs of the commercial market, particularly small- and middle-sized businesses, professional firms and commercial real estate development and construction companies. Committed to providing the best client service available in its markets, First California offers a full line of quality commercial banking products through 17 full-service branch offices in Los Angeles, Orange, Riverside, San Bernardino, San Diego and Ventura counties. The holding company's Web site can be accessed at www.fcalgroup.com. For additional information on First California Bank's products and services, visit www.fcbank.com.
At the Company:
Ron Santarosa
805-322-9333
At PondelWilkinson:
Robert Jaffe
310-279-5980
Corporate Headquarters Address:
3027 Townsgate Road, Suite 300
Westlake Village, CA 91361




