TORONTO, ONTARIO -- (Marketwire) -- 08/16/10 -- Call Genie Inc. (TSX: GNE), a leading provider of mobile local search and advertising solutions, today announced that it has entered into agreements with certain non-insider founders, to extend founders warrants originally issued on August 17, 2004. Through this process Call Genie Inc. intends to raise up to $45,280.49.

About the Extension of the Warrants

Pursuant to the agreement with the non-insider founders:

- Each non-insider founder can obtain an 18 month extension of Founder
  Warrants (the "Extension") as the existing Founder Warrants are set to
  expire August 16, 2010.

- There are a total number of 3,910,406 Founder Warrants that are set to
  expire on August 16, 2010. Insider founders held 749,381 Founder Warrants.
  Of the remaining Founder Warrants, non-insider founders have agreed to
  extend 2,888,523 Founder Warrants in accordance with the terms set out
  below. In consideration for the extension of the Warrants, the non-insider
  founder must pay the sum of C$0.015676 per Warrant as an extension fee.

- The Extension allows the non-insider founder to extend the Founder
  Warrants that entitle the holder to one common share of Call Genie with a
  strike price of C$0.225 per warrant. The extended warrants shall expire on
  February 16, 2012 being 18 months after August 16, 2010.

- The Extension will be sold, on a private placement basis, to persons who
  qualify as "accredited investors" under applicable securities legislation
  in Canada and other jurisdictions determined by the Company, on the
  condition that they are not deemed "Insiders" of the Company.

- All amounts offered under this are subject to final approval by the Board
  of Directors of the Company and regulatory approval by the TSX Exchange.

Founders that are insiders of Call Genie have agreed not to participate in the offer of the Extension.

Use of Proceeds

The use of proceeds of the Extension will be for general working capital.

TSX Matters

The private placement/Extension (together, the "Offering") is subject to the approval of the TSX. Since the Offering involves the amendment to the term of the existing Founder Warrants, the rules of the Toronto Stock Exchange ("TSX") require that, Call Genie Inc. may apply to the TSX to amend the warrant exercise price or the term of the warrant provided that:

      i) disclosure of such amendments is made by way of press release ten
      (10) business days prior to the effective date of the change;
      ii) the application is accompanied by a filing fee; and
      iii) no Founder Warrants will be exercised until the Extension becomes
      effective, 10 days after the issuance of this news release.

This news release does not constitute an offer to sell any of Call Genie Inc.'s securities.

About Call Genie Inc.

Call Genie is a leading global provider of local mobile search and advertising solutions that connect ready to transact consumers directly with local merchants for local directory businesses, directory assistance services and local media publishers. Call Genie solutions offer an exceptional experience for both advertisers and consumers and are deployed in 11 countries around the world. Call Genie has been awarded the Excellence in Integrated Ad Management award by the Pelorus Group, has won the Yellow Page Association Industry Excellence Award for Marketing Innovation, the Whitaker Innovation Award, the 118 Tracker Awards for both Technology Innovation in the UK and most recently, Outstanding Contribution to the Industry. www.callgenie.com.

The TSX Exchange has neither approved nor disapproved the contents of this news release.