"The Queen of Sheba" opens with a preview performance on Sunday, October 5,2008. The official engagement runs for five consecutive Sundays startingon October 12th and running through November 9, 2008. Doors open andpre-show begins at 7:00pm. Guests 21-and-over welcome. King KingHollywood is located at 6255 Hollywood Blvd., Los Angeles, CA 90028.Tickets are $25, available in advance through the club by calling323-960-9234 or visiting http://www.kingkinghollywood.com.

"The Queen of Sheba" tells the story of a talented singer's struggle withher abusive father whose only solace is her online friendships with avatarsin the virtual world. With her vivid imagination and the help of hervirtual friends she is able to overcome his violent oppression to become avirtual (and real) pop sensation at Club NEVERDIE.

The live show features stunningly sensual cabaret vignettes choreographedby Vai Au-Harehoe and Rodrigo Guzmanan who have worked with such stars asChris Brown, Usher, and Justin Timberlake. The virtual dance sequencesperformed by some of Club NEVERDIE's hottest Go Go dancers will beparticipating "live" on screens around the venue via the Internet by actualwomen across the globe. LA-based fashion Icon Merlin Castell, who shakesup the Janice Dickinson Model Agency this month on Oxygen, is themastermind behind the Queen of Sheba's real world style, which promises tomake the experience as eye catching as it is mind blowing. The show'sproduction designer is Barcelona-based Chu Uroz, 2008 recipient of Opera'shighest honor for costumes and sets.

As much a singer-songwriter as a performer, Cheri London works incollaboration with some of today's hottest talent on the global pop, urban,and electronic music scenes. For this project London co-wrote and sings onevery track including the Paul Inder-produced NEVERDIE theme song withDanny O' Donaghue, the lead singer of The Script (whose debut albumreached #1 in the UK and Ireland the week it came out 08/08/08). The threealso created Sheba's "Bee 2 the Honey" song. London also worked withGrammy-nominated producer, composer and DJ Ill Factor on a Sheba song andthe rest of the album was produced by and co-written with producer/artistKevin Rudolf, whose hit "Let it Rock" featuring LilWayne is currently exploding on the US charts (currently the most requestedsong on LA's airwaves). London is also featured as a songwriter onRudolf's highly anticipated album "In The City" due out later this year onCash Money/Universal Republic. Last year her songwriting skills came tothe attention of the producers of electronic songbird Roisin Murphy (formerMoloko front woman), where she co-wrote three songs on Murphy's criticallyacclaimed second album "Overpowered."

The producer and director of the event is virtual world icon Jon NEVERDIEJacobs, legendary avatar and prolific indie actor/filmmaker. Reutersdescribed him as "a legendary adventurer, celebrity, and fabulously wealthyentrepreneur in the online world of Entropia." He has become synonymouswith the growing popularity of the leading Real Cash Virtual World platformEntropia Universe. He madeheadlines in 2005 on the BBC News and around the globe when he mortgagedhis house to buy a virtual "Asteroid" for $100,000 USD. Fox News did a5-part video interview with him titled "Portrait of an Avatar." The LosAngeles Times described him as "The first Cyber Super Star" and proclaimhim "The Douglas Fairbanks of Virtual Reality." Stuff magazine includedNEVERDIE at #28 on their "Pop Power List" of most powerful people under 30(he was the only Avatar on the list). He is included in the 2008 GuinnessBook of Records for owning Club NEVERDIE, an asteroid space resort, "themost expensive virtual object." The resort, which boasts a nightclub,shopping mall, 1000 apartment complexes, commercial space ship docking,mega sports stadium, and hunting and mining biodomes, is the highestgrossing privately owned virtual event venue online, and is estimated to beworth in excess of $1 Million USD if ever placed back on the market.NEVERDIE has appeared on "60 Minutes," the New York Times, Wired, andnumerous other international and US national media and publications.

King King Hollywood, founded by Mario Melendez and located on HollywoodBoulevard, is one of the most cutting edge and versatile venues for liveentertainment in Los Angeles. In the last two years it has been host to anarray of critically acclaimed music and dance shows including the acclaimedcabaret "Les Fleurs de Sense," which has been running for two years. Therock operas "Taking the Jesus Pill," "Shame" and "Bukowskical," an-awardwinning musical based on the life of Charles Bukowski, have all hadsuccessful runs at King King Hollywood.

NEVERDIE Studios is based in Los Angeles. In addition to having recentlyproduced the latest music video for legendary artist Elvis Presley,NEVERDIE Studios also produces major virtual sporting and entertainmentevents as well as operating Club NEVERDIE the #1 virtual nightclub in theworld. The studio recently signed a deal with rock icon Lemmy andMotorhead to develop and market Lemmy's Castle and Motorhead Stadium insidethe virtual world of Entropia Universe. Entropia Universe, developed bySwedish company Mindark AB is The Grand Daddy of All Virtual Worlds withits GNP of $400 million USD per year, which is estimated to besignificantly greater than the US-based Second Life platform. EntropiaUniverse is currently switching over to the award winning CryEngine2Graphics Engine, which elevates the virtual experience to cinematicquality. NEVERDIE Studios is also consulting with major media entities toharness Entropia Universe as the premiere real cash virtual platform forpop culture and entertainment.

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For more information, photos or interview requests, please contact:Green GalacticLynn Hasty213-840-1201lynn@greengalactic.com