"From gas to grocery bills, everyone is looking for ways to cut costs,"shares value expert Stephanie Nelson. "With a few simple tips you can hosteverything from a fabulous family dinner to a large gathering on a budget andit can start with something as simple as driving through a KFC."

To help alleviate the stress, KFC is introducing the Value Meal, acomplete and affordable meal for today's value and time-conscious families. Atless than $10, KFC's 7-Piece Value Meal includes everything needed for afamily meal; seven pieces of Original Recipe Chicken, one large home-styleside and four flaky buttermilk biscuits.

"We understand that it's more important than ever for Americans to stretcheach dollar," said Javier Benito, executive vice president of marketing andfood innovation for KFC. "But living on a budget and with a busy scheduledoesn't have to mean sacrificing a great meal with friends and family. At just$9.99, KFC's Value Meal offers an easy and affordable solution. Combine withsome of our upgrading tips at KFC.com and you've got yourself a five stardining experience."

Taking Take-Out to the Next Level

"While great on its own, upgrading take-out is a simple shortcut topreparing a spread that looks like it took hours to cook and a day's pay tobuy," says Nelson. "With a few of my simple tips, it's easy to take take-outto the next level."

-- Spruce it up. Although an unbelievable value and finger-lickin' goodtaste on its own, even the Colonel's classics can be upgraded. For example,put the Original Recipe Chicken on a nice platter and garnish with parsley.Then put the large home-style side in its own dish and top with favoritekitchen staples for that "prepared-at-home" look. Try adding parmesan or bluecheese to the mashed potatoes or topping the macaroni and cheese withbreadcrumbs and paprika. For a twist on KFC's cole slaw, mix in red cabbage toadd color or add a splash of vinegar for a unique taste.

-- Set the mood. Food is likely not the only draw to your favorite diningspot -- atmosphere also plays a big role. Add some ambiance at home withcandles, soft background music and other restaurant cues. You'll skip the bigcheck at the end of the meal, but get the same effect.

-- Forego the Florist for Background Foliage. Everyone loves fresh flowerand plant arrangements, but not the hefty price tag. Take pride in yourgardening and decorate your entryway, kitchen and hallways with flowers fromthe yard. Not a gardener? Just trim a few branches from your holly orevergreen tree and arrange in a vase.

The KFC $10 Challenge

KFC urges Americans to test their grocery shopping skills and see if theycan create a family meal for less than $10. With Colonel Sanders' secret herbsand spices, KFC knows families can't recreate this delicious meal for anyprice. For busy families on a budget, KFC's 7-Piece Value Meal is the onlyvalue offer that is a real family meal for less than $10 as it includeschicken, a side and biscuits for $9.99.

The special challenge kicked off September 28, 2008 when the KFC $10Challenge television ad debuted nationally. The ad features an ordinary Momand her two kids facing the everyday struggles of grocery shoppers nationwide.For more information on KFC's Value Meal, KFC's $10 Challenge ad and tips onentertaining on a budget, visit http://www.kfc.com.

About KFC

KFC Corporation, based in Louisville, Ky., is the world's most popularchicken restaurant chain specializing in Original Recipe(R), Extra Crispy(TM)and Colonel's Crispy Strips(R) with home-style sides, Honey BBQ Wings, andfreshly made chicken sandwiches. There are more than 14,000 KFC outlets inmore than 80 countries and territories around the world, serving some 12million customers each day. KFC Corporation is a subsidiary of Yum! Brands,Inc., Louisville, Ky. (NYSE: YUM.)

SOURCE KFC