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Volkswagen 'Sign-THEN-Drive' Promotion Returns
HERNDON, Va., Oct. 10 /PRNewswire/ -- Volkswagen of America, Inc. isannouncing a sales stimulus package to promote the attractiveness of leasing anew Volkswagen.
(Photo: http://www.newscom.com/cgi-bin/prnh/20081010/CLF034 )
The popular Sign-THEN-Drive sales promotion is returning, effectiveFriday, Oct. 10, as part of the package Volkswagen will waive the securitydeposit and make the first monthly payment for the customer. This offer isvalid on thirteen of Volkswagen's most popular 2009 model year vehiclesincluding: Rabbit, Jetta 2.5L, Jetta SportWagen 2.5L, GTI, New Beetle, NewBeetle convertible, Eos, Passat, Passat Wagon, Tiguan, Touareg, Routan and the2008 R32.
"We've brought back the successful Sign-THEN-Drive lease event to providecustomers with an attractive lease option," said Mark Barnes, chief operatingofficer, Volkswagen of America, Inc. "In these tough economic times, it'simportant for Volkswagen to take action to insure that we continue to maintainand grow our market share, take care of our dealers and provide great vehiclesto our customers."
Additionally, there is a $500 loyalty offer to owners of MY99 or newerVolkswagens who purchase or lease one of the following models: New Beetle,New Beetle convertible, Eos, GTI, Passat Sedan, Passat Wagon, Touareg, Tiguan,Routan and the 2008 R32.
"We've brought several great new models to the market this year, includingthe Routan, CC, Tiguan and the Jetta TDI and SportWagen," said Barnes. "Thisexpansion in our model line-up combined with our quality and strong design andengineering has helped VW to maintain a stable position in the automotivemarket."
Volkswagen will be reaching out to customers directly to promote severalnew models in the marketplace including the Touareg, CC, and Routan minivan.Conquest customers of the Routan will receive an additional sales incentive.
As an additional customer incentive, all 2009 model year Volkswagens areincluded in the no-charge Carefree Maintenance Program. Under this programscheduled maintenance, as described in its maintenance booklet, is covered forthe length of the New Vehicle Warranty-three years or 36,000 miles, whicheveroccurs first.
Volkswagen of America, Inc.
Electronic Stability Program (ESP) is standard equipment on all 2009Volkswagen vehicles. As a result, Volkswagen is one of the only originalequipment manufacturers to offer an electronic stability control system on itsentire product line -- ahead of the National Highway Traffic SafetyAdministration's (NHTSA) deadline requiring vehicles in the 2012 model year toinclude stability control systems. Volkswagen's ESP technology works inconjunction with anti-lock brakes and helps reduce loss of control to avoidcrashes.
Founded in 1955, Volkswagen Group of America is headquartered in Herndon,Va. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany.Volkswagen is one of the world's largest producers of passenger cars andEurope's largest automaker. Volkswagen sells the Rabbit, New Beetle, NewBeetle convertible, GTI, R32, Jetta, Jetta SportWagen, GLI, Passat, PassatWagon, Eos, Routan, Tiguan, Touareg, CC and Routan through approximately 600independent U.S. dealers. Visit Volkswagen of America online at vw.com.
SOURCE Volkswagen of America, Inc.
The popular Sign-THEN-Drive sales promotion is returning, effectiveFriday, Oct. 10, as part of the package Volkswagen will waive the securitydeposit and make the first monthly payment for the customer. This offer isvalid on thirteen of Volkswagen's most popular 2009 model year vehiclesincluding: Rabbit, Jetta 2.5L, Jetta SportWagen 2.5L, GTI, New Beetle, NewBeetle convertible, Eos, Passat, Passat Wagon, Tiguan, Touareg, Routan and the2008 R32.
"We've brought back the successful Sign-THEN-Drive lease event to providecustomers with an attractive lease option," said Mark Barnes, chief operatingofficer, Volkswagen of America, Inc. "In these tough economic times, it'simportant for Volkswagen to take action to insure that we continue to maintainand grow our market share, take care of our dealers and provide great vehiclesto our customers."
Additionally, there is a $500 loyalty offer to owners of MY99 or newerVolkswagens who purchase or lease one of the following models: New Beetle,New Beetle convertible, Eos, GTI, Passat Sedan, Passat Wagon, Touareg, Tiguan,Routan and the 2008 R32.
"We've brought several great new models to the market this year, includingthe Routan, CC, Tiguan and the Jetta TDI and SportWagen," said Barnes. "Thisexpansion in our model line-up combined with our quality and strong design andengineering has helped VW to maintain a stable position in the automotivemarket."
Volkswagen will be reaching out to customers directly to promote severalnew models in the marketplace including the Touareg, CC, and Routan minivan.Conquest customers of the Routan will receive an additional sales incentive.
As an additional customer incentive, all 2009 model year Volkswagens areincluded in the no-charge Carefree Maintenance Program. Under this programscheduled maintenance, as described in its maintenance booklet, is covered forthe length of the New Vehicle Warranty-three years or 36,000 miles, whicheveroccurs first.
Volkswagen of America, Inc.
Electronic Stability Program (ESP) is standard equipment on all 2009Volkswagen vehicles. As a result, Volkswagen is one of the only originalequipment manufacturers to offer an electronic stability control system on itsentire product line -- ahead of the National Highway Traffic SafetyAdministration's (NHTSA) deadline requiring vehicles in the 2012 model year toinclude stability control systems. Volkswagen's ESP technology works inconjunction with anti-lock brakes and helps reduce loss of control to avoidcrashes.
Founded in 1955, Volkswagen Group of America is headquartered in Herndon,Va. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany.Volkswagen is one of the world's largest producers of passenger cars andEurope's largest automaker. Volkswagen sells the Rabbit, New Beetle, NewBeetle convertible, GTI, R32, Jetta, Jetta SportWagen, GLI, Passat, PassatWagon, Eos, Routan, Tiguan, Touareg, CC and Routan through approximately 600independent U.S. dealers. Visit Volkswagen of America online at vw.com.
SOURCE Volkswagen of America, Inc.
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