"Interactive marketers are demanding better returns on their advertisingdollar and closer consumer relationships in today's economic environment,"said Alex Terry, NeoEdge President and CEO. "We conduct interactive pollsto stay in tune with our audience and deliver guaranteed results foradvertisers. Our technology and our network of more than 50 top gamepublishers and premium game sites provide us with a huge and easilyaccessible audience. And since advertising is now an accepted part ofcasual gaming, players have a very high tendency to respond in order tocontinue playing. Whether the topic is consumer packaged goods or politicalpreferences, at NeoEdge we're excited to use these advanced tools to movebeyond traditional product marketing and help advertisers make smarterdecision and improve ROI."

On August 11, 2008 NeoEdge began an interactive poll of casual game playersto understand their voting preferences. Over 24,000 individuals,representing all 50 states, responded with data showing that more than 97percent of the respondents are eligible to vote, and more than 72 percentare women, a very influential group of voters in the upcoming election.Said Terry, "While the results of our online polls are not meant to replacethose of professional political pollsters, the fact that the poll showed97% of the respondents are eligible to vote is both interesting and usefulfor a variety of purposes. Women over the age of 18 are a demographic thatboth candidates and advertisers are eager to reach. NeoEdge's unique andpowerful technology in casual gaming represents an effective vehicle foradvertisers to reach tens of millions of women, many of whom controlspending and budgets for their families."

In-game advertising provides a unique opportunity to engage consumers atnatural breaks during an activity they enjoy and want to continue. NeoEdgehas had great success with product and awareness studies in the past due tothe vast number of consumers who participate. NeoEdge credits this successto a combination of the medium, technology, audience and the compellingvalue proposition for consumers playing ad-supported games.

"This is the first attempt to mine the growing and increasingly influentialdemographic of casual gamers for valuable research data, and it was highlysuccessful," said Ty Levine, vice president of Marketing at NeoEdge. "Evenmore importantly it shows that a technology leader like NeoEdge, with anengaging media proposition, can have a continuous and in-depth conversationwith consumers. We talk to this important decision-making demographic eachand every day."

About NeoEdge Networks, Inc.

NeoEdge Networks, Inc., headquartered in Mountain View, California, is theleading provider of advertising solutions for the casual game industry. Inclose partnership with game publishers, portals and advertisers, NeoEdge isrevolutionizing the causal gaming experience by providing safe, simple andprofitable ad-supported game play through its patent-pending NeoARM(TM)technology suite and NeoAds(TM) advertising network. More than 50 toppublishers rely on NeoEdge to deploy over 500 ad-supported casual gamesthroughout the NeoEdge partner network. NeoEdge has created a robust andscalable online medium that allows advertisers to target a valuableuntapped demographic with premium video ads. It enables an additionalad-supported business model for game publishers and web site owners.NeoEdge has ad sales representation in over fifteen sales officesnationwide. To advertise with NeoEdge or learn more about increasingrevenue throughad-supported casual games, please visit www.neoedge.com.

Media ContactsNeoEdgeHeather SorensenThe Conversation Group503-841-0625hsorensen@theconversationgroup.com