"The A5 is the embodiment of Audi's commitment to developing cars that aresporty, technologically advanced and a pleasure to drive," said Johan deNysschen, Audi of America's executive vice president. "Audi stands forprogressive prestige across its product lineup, so it's gratifying to learnone of our newest models meets the rigorous demands of active consumers."

When the A5 debuted last spring it marked the first time in 16 years thatAudi had offered a coupe to U.S. luxury car buyers. Audi loaded the A5 withsporty features, such as a powerful V-6 engine, direct steering and Audidynamic suspension. The A5 takes just 5.8 seconds from 0-60 mph.

The awards are presented by the Active Network, which operates active.com,Gen A Media and Marketing and AAA. The selection of the Active LifestyleVehicles of the year emerged from two stages of judging. The first roundinvolved an automotive jury, which narrowed the field of 60 entries competingin seven categories. After four finalists were chosen in each category, theaward's sponsors asked elite athletes from the San Diego region to test driveeach of the vehicles and offer their opinions, which count for half of theaward tallies. Altogether, 17 athletes participated, including professionalbeach volleyball players, triathlon competitors and a former NFL kicker. Theautomotive experts then registered their finalist votes for the other half ofthe tallies.

"Involving the athletes offers a great opportunity get fresh perspectiveson the various vehicles so it becomes an impromptu focus group of an elite andactive target market" said Nina Russin, jury coordinator for the ActiveLifestyle Vehicle of the Year Awards. "What was interesting with the A5 washow the athletes really reacted to the car's athletic performance."

About Audi of America

Audi of America Inc. and its 270 dealers offer a full line ofGerman-engineered luxury vehicles. The Audi line up is one of the freshest inthe industry with 23 models, including 12 models launched during model years2008 and 2009. Audi is among the most successful brands globally. Last yearAUDI AG recorded its 12th consecutive record year for sales and profit growth.Visit http://www.audiusa.com or http://www.audiusanews.com for moreinformation regarding Audi vehicle and business issues.

About The Active Network

The Active Network delivers integrated technology solutions, marketingservices and online media properties that enable and encourage participationin activities and events. For more information, please visitwww.ActiveNetwork.com .

SOURCE Audi of America Inc.