Today, translation and communications between Chinese and English becamemore efficient, easy and portable with the launch of a Chinese to Englishtranslation and language learning technology designed specifically for cellphones. Moka, the company behind this unique mobile product, today announcedits language translation technology intended to help consumers strengthentheir communication skills and overcome language barriers.

With over 310 million people learning English in China today and 70% ofChinese students attending at least one extra-curricular English class,English fluency has become one of the major objectives of Chinese students andprofessionals. This combined with the 125 million foreign tourists expected tovisit China this year has created a significant demand for accessible languagelearning and Chinese-English communication technologies. Moka's new mobilelanguage translation and learning service is useful for Chinese speakers withall levels of English-speaking ability - from advanced speakers who need tolook up a word, phrase or sentence, to beginners, who can use the languagelessons to reinforce what they are learning. English speakers also benefitfrom the service by being able to better communicate with their Chinesefriends or business associates.

Moka's mobile translation service operates in two modes: self-translationand mobile-to-mobile translation. In self-translation mode, anyone with aChina Mobile phone can send a Chinese or English text message and receive itback immediately translated into the other language. Mobile-to-mobiletranslation operates in a similar way. For example, a user can send a textmessage in Chinese to another user's cell phone, and the recipient willreceive the message in English. When he or she replies, the message will betranslated back into Chinese. Moka also serves as a mobile language teacherhelping users learn English on the go through an innovative language-learningprogram called Moka Fun. Moka Fun was designed for China Mobile's MZonesubscribers. Moka Fun uses humor and entertaining content to make learningEnglish fun and enjoyable on a mobile phone.

Breaking Down Language Barriers

Moka is currently available through all major U.S. carriers includingVerizon, T-Mobile, AT&T and Sprint, as well China Mobile subscribers in theSichuan province. This means that US travelers visiting the Sichuan region nolonger have to worry about overcoming the language gap. Whether living inChina or visiting from abroad, English speakers can for the first timecommunicate freely without the need for a human translator.

"When over 310 million people of all ages in China learning English today,Moka provides a unique on the go learning and communication tool that hasnever been available before. Moka's partnership with China Mobile combines themost advanced mobile language translation service with the marketing power ofthe world's largest wireless carrier to help people in China learn languagesin a completely new way. Moka and China Mobile are poised to transformEnglish learning behavior and multilingual communications by providing aneasy, fun, and cool way of learning and communicating", said Eric Fang,President of Moka China.

"We are very happy to cooperate with Moka in providing a mobiletranslation and language learning product for our Sichuan Province customers",a Sichuan Mobile senior management source said.

Michael Donahue, CEO and Co-founder of Moka, continues: "China Mobile isone of the largest mobile operators in the world today, and we are excited tobe in a position to support their growth. Our vision is to provide simple andeasy mobile translation solutions that bring people together by eliminatingthe language barriers that exist today."

About Moka, LLC

Headquartered in West Palm Beach, Florida and Beijing, China, Moka is aprivately held company that is removing language barriers by providing themost accurate and accessible real-time language translation service availablein the world today. Moka provides a universal translator that allows users tochat instantaneously with friends or business associates in differentlanguages using text messaging on their cell phones (SMS) or Skype. Moka alsoenables language learning on the go with real-time contextual language studyvia a mobile phone or the web. Moka uses the most advanced translationtechnology available, which is able to adapt to text-messaging slang terms andusage in order to provide the most accurate translation possible. Moka'stranslation technology currently offers three language selections, English,Spanish and Chinese, focusing on the areas of the world where the biggestlanguage gaps exist. Visit http://www.moka.com to find more information aboutMoka's mobile and online language translation and language learning products.

About China Mobile

China Mobile Communications Corporation (China Mobile) was officiallyestablished on April 20th, 2000 and is directly under the central government.It is a key state-owned enterprise based on the mobile business that splitfrom the former China Telecom as a result of the reform and restructuring ofChina's communications industry. China Mobile has wholly-owned subsidiaries in10 provinces (autonomous regions and municipalities directly under the centralgovernment) in China and went public on the Hong Kong and New York StockExchanges (NYSE: CHL).

SOURCE Moka, LLC