Press Release

AutoTrader Classics is On-Line and Print Resource for Classic Car Collectors and Enthusiasts

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Posted 04 November 2008 @ 04:40 pm ET

ATLANTA, Nov. 4 /PRNewswire/ -- Visitors to the 2008 SEMA Show at the LasVegas Convention Center will learn all about the best place for automotive andclassic car enthusiasts to fuel their love affair with vehicles at theAutoTrader Classics booth, number 23495.

AutoTrader Classics is designed to speak to people new to collectingclassic cars and those who are experienced in the hobby.

"AutoTrader Classics will provide classic car aficionados of all varietiesa place to find the vehicle of their dreams," said Rob Huting, generalmanager, AutoTrader Classics. "In addition, it also includes a constantlygrowing number of resources designed to help these enthusiasts repair,restore, maintain and fully enjoy their classic cars and trucks."

At the AutoTrader Classics SEMA booth, computer terminals will beavailable for show attendees to interact with the newly redesigned site. Thenew site offers visitors the opportunity to find specific cars, post their carfor sale, browse classic cars for sale by model or type and interact with avariety of other resources and information for the classic car collector.

Along with the newly redesigned AutoTrader Classics web site, AutoTraderClassics also publishes nine print magazines: Mustang & Ford, Classic Cars &Parts (formerly Old Car Trader), Corvette & Chevy and Kustoms & Hot Rods(formerly Specialty Car Marketplace), Deals on Wheels, Milestones, RacingMilestones, Street & Tuner Milestones and Truck, Race, Cycle & Rec.Marketplace.

Changes to the magazines include improved paper quality throughout, arevised interior layout that eases the browsing of classifieds and neweditorial content designed to keep the reader better informed. The covers ofall the publications have also been redesigned to be fully integrated with theAutoTrader Classics brand. In addition, a fifth print publication, ClassicCars & Parts - Price Guide, will be produced in partnership with NADA Guides.This publication will include information on classic cars and trucks from 1946to 1988 as well as exotic cars from 1946 to 2008. Classics Cars & Parts -Price Guide will be published bi-monthly starting in August 2008 and featuresa cover price of $7.99.

Copies of the AutoTrader Classics magazines will be available at thecompany's SEMA booth. The company will also have on display an extensivelycustomized harbor blue 1957 Chevy Bel Air convertible.

"AutoTrader.com has always advocated that smart shoppers compare and knowthe marketplace so that they may get the best deal, and this holds true forbuyers of classic vehicles," added Huting. "With these publications, classiccar buyers and enthusiasts will be able to fully understand what price to payfor the classic car or truck of their dreams."

AutoTrader Classics full inventory of vehicles and parts can be found atwww.autotraderclassics.com or www.dealsonwheels.com .

AutoTrader Classics' print publications, including Mustang & Ford, ClassicCars & Parts, Corvette & Chevy, Kustoms & Hot Rods and Classic Cars & Parts -Price Guide can all be purchased at both convenience stores such as 7-11 andCVS, as well as bookshops such as Barnes & Nobles and Borders.

About AutoTrader Classics

AutoTrader Classics, launched in 2008 and headquartered in Atlanta, Ga.,is the Internet's leading automotive classifieds marketplace dedicated to theclassic vehicle sector, with more than 20,000 listings of classic cars andtrucks, as well as parts for those vehicles. Utilizing the same innovativemerchandising functionality as found on AutoTrader.com, AutoTrader Classicsunites classic car enthusiasts with the vehicle of their dreams. In additionto the online marketplace, AutoTrader Classics also produces a series of printpublications designed to inform and entertain classic car enthusiasts andcollectors. For more information, please visit www.autotraderclassics.com .

About AutoTrader.com

AutoTrader.com, created in 1997 and headquartered in Atlanta, Ga., is theInternet's leading auto classifieds marketplace and consumer informationwebsite. AutoTrader.com aggregates in a single location about 4 million new,used and certified pre-owned vehicle listings from 40,000 dealers and 250,000private owners and the site attracts more than 14 million unique monthlyvisitors. Through innovative merchandising functionality such as multiplephotos, videos, detailed descriptions and comprehensive research and comparetools, AutoTrader.com unites new and used car buyers and sellers online toimproving the way people research, locate and advertise vehicles.AutoTrader.com is a majority-owned subsidiary of Cox Enterprises. The venturecapital firm Kleiner Perkins Caufield & Byers is also an investor. For moreinformation, please visit www.autotrader.com.

SOURCE AutoTrader Classics


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