Cynergy.ME, the new division of Cynergy Systems, Inc., the globalleader in rich internet applications (RIA), provides publishers and contentcreators with the expertise to develop highly interactive and cinematicallyrich applications that include media streaming, gaming and socialengagement. To deliver those experiences to the eyeballs of viewers withthe highest quality and control, Ooyala's Backlot™ player serves up to HDquality video of nearly any length, dynamically adjusting the video to whatthe end-user can support in a download-free player with advanced3-dimensional navigation. Using Backlot, publishers can control where,when, and how their media is viewed and syndicated, with new ways to embedads for monetizing their content, and deep analytics to track it.

"Content owners now have a one-two punch to really wow online audienceswith stunningly rich and engaging media experiences that are delivered in atruly captivating way, along with the platform and tools to help make theircontent work harder and smarter for their business," said Cynergy VicePresident, Dave Wolf. "We're thrilled to partner with Ooyala in offering aholistic and affordable approach for delivering outstanding user experienceand better results."

As a member of Ooyala's Interactive Agency Program, Cynergy.ME is a selectapplication designer and developer, providing Ooyala customers withenterprise class software expertise in Rich Internet Application platformssuch as Adobe Flash, Flex & AIR, and Microsoft Silverlight & WPF.

For more information please visit Cynergy.ME at booth 302 at Adobe MAX, November 17-19, 2008. Mediainterested in attending an exclusive, invite-only party on Monday evening,November 17th, at 9:00 pm (PST), should contact Shawn Broxson, Director ofMarketing, at shawn.broxson@CynergySystems.com.

About Cynergy.ME

Cynergy.ME brings together an awardwinning team delivering rich, engaging and immersive design combined withthe proven experience of over a decade of enterprise-class softwareengineering to create truly incredible software experiences for media,entertainment and social networking. A division of Cynergy Systems, Inc.,a global leader in the design and development of Rich InternetApplications, Cynergy.ME helps companies redefine what it means to providerich content, new media and social engagement. Through a holistic offeringof discovery, design and development built alongside a partner ecosystem ofindustry leaders including Akamai, Rackspace, Brightcove and Ooyala,Cynergy.ME helps companies around the world change the way we all interactwith software.

Cynergy is privately held and headquartered in Washington, D.C. andCynergy.ME is based out of San Diego, Calif. The Company's U.S. fieldoperations include Rochester, N.Y., Grand Rapids, Mich., and San Diego,Calif. Cynergy's European operation is based in London, United Kingdom andits Asia Pacific operations are located in Taipei, Taiwan and Sydney,Australia. More information about Cynergy can be discovered athttp://www.cynergysystems.com/.

About Ooyala

Ooyala is a video technology company that provides an integrated platformenabling the delivery, management, and monetization of high quality videocontent. Focused on innovation and scalability, Ooyala is committed tobuilding the most comprehensive video solutions, enabling media companiesto build profitable businesses with their video assets.

Ooyala is headquartered in Mountain View, Ca with sales operations in NewYork, NY and London, UK. For more information please visithttp://www.ooyala.com or email press@ooyala.com.

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Cynergy Media Contact:Joel GreenbergDCPR202-363-1065 | cell 202-669-3639Email Contact