Press Release

Z Trim Holdings, Inc. Annual Shareholders Meeting Highlights:

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Posted 06 January 2009 @ 02:47 pm ET

MUNDELEIN, Ill., Jan. 6 /PRNewswire-FirstCall/ -- Z Trim Holdings, Inc.(OTC Bulletin Board: ZTMH) reported today the results of its December 30, 2008annual shareholder meeting. With approximately 50 shareholders in attendance,the meeting featured frank discussion by President and Director Steve Cohen onthe aggressive direction the Z Trim management team and board of directors arepursuing to advance Z Trim as one of the most important food innovations inrecent history. Cohen discussed the Company's progress over the previous yearand immediate planning priorities. He then addressed questions and commentsfrom shareholders in attendance.

Demonstrating the unique attributes and versatility of Z Trim, the meetingfeatured a delicious presentation of prepared foods showcasing themultifunctionality of the ingredient, including meats, dips, soups, calzones,biscuits with honey butter and various desserts including cheesecake andcookies. All dishes were accompanied by displays featuring nutritionalprofiles and attributes printed on menus and tent cards. The calories from fatin common foods were reduced anywhere from 30% to 80% without compromisingtaste, while moisture control, volume extension, and fiber supplementationwere listed among the many other attributes Z Trim brings to formulationsacross the spectrum of food categories presented. Also on display were itemsmade by customers of the Company and currently available on the market,including a variety of salad dressings from Heinz, Ken's Foods, and SupremeOil, respectively, egg frittatas by Hans Kissle, frozen entrees by ChefPapillote and a variety of dressings and sauces made by Walden Farms.

Shareholders listened intently to the presentations by board memberTriveni Shukla, PhD, and Chief Financial Officer Brian Chaiken. At theconclusion of the meeting, the Directors, Management and staff of Z Trim madethemselves available to carry on individual discussions with shareholders overthe buffet sampling of foods made with Z Trim.

Five nominees were elected to the board to serve until such time asrespective successors are duly elected. One of the five directors is new tothe board. Elected to the board are: Triveni Shukla, PhD.; Mark Hershhorn,Steve Cohen, Brian Israel and Sheldon Drobny (see bios, below).

Specific vote outcomes for the five directors were as follows: Name of Nominee Votes For (on a cumulative basis) Steven J. Cohen 56,479,682 Triveni Shukla 56,472,822 Brian S. Israel 56,022,290 Mark Hershhorn 56,035,024 Sheldon Drobny 56,005,648 The shareholders considered also whether to amend the corporate By-Laws toeliminate cumulative voting provisions. There were 19,595,993 votes cast infavor, 2,293,805 votes cast against, 462,126 abstentions and 36,126,178 brokernon-votes, which vote was not sufficient for approval and the measure did notpass.

In addition, the shareholders voted on whether to authorize the board ofdirectors to effect a 30:1 reverse split of the Company's common stock on orbefore June 30, 2009. There were 53,029,478 votes cast in favor, 4,668,004votes cast against and 780,619 abstentions, which vote was sufficient forapproval and the measure passed with 68% voting "for" and 6% voting "against."

"We are very excited about the changes and growth the future holds for ZTrim. The shareholders have demonstrated their vision by voting for a leanboard and supporting an initiative that will allow the Company to effect ameaningful and value-driven capital structure that we expect will enhance theCompany's growth," said Steve Cohen, President and Director of Z TrimHoldings, Inc. "2009 will be an exciting year for Z Trim and its shareholders,and we look forward to working hard to build upon our successes and deliveringvalue to our shareholders."

BIOS OF THE MEMBERS OF THE BOARD OF DIRECTORS

STEVE J. COHEN, the Company's President has been employed by Z Trim since2002 when he was hired as its director of investor relations. He was promotedto Vice President of Corporate Development in 2003 and to President in Marchof 2006 when he also began serving on the Board of Directors. In August of2007 Mr. Cohen assumed the role of chief executive officer. Prior to joiningZ Trim, Mr. Cohen had 25 years' experience at the Chicago Mercantile Exchangewhere he worked in various brokerage house positions as well as a trader. Mr.Cohen attended college at the University of Illinois and Oakton CommunityCollege. Mr. Cohen was a member of the U.S. Olympic team at the 1988 Olympicsin Seoul and was a coach for the U.S. Olympic Team at the 2000 Olympics inSydney Australia.

TRIVENI P. SHUKLA, Ph.D. is the Executive Vice President, Manufacturing &Technology for Z Trim Holdings, Inc., and has been with the Company sinceJanuary 1, 2004, and was appointed to serve as a director on December 19,2007. Prior to joining Z Trim, Dr. Shukla was the President of F.R.I.Enterprises LLC from 1985 through March 2003. Dr. Shukla served as CorporateManager, R&D, Technical Service, and Engineering for the Krause MillingCompany, which became part of ADM in 1985, from 1973 through 1984. Dr. Shuklaserved as Associate Director, Research and Planning, for Phelco-Land O'Lakefrom 1969 through 1973. He was in charge of quality control for the NationalDairy Research Institute, India and was the youngest gazetted Officer approvedby Union Public Service Commission, India. Dr. Shukla was a third partyexpert for International Finance Corporation/Word Bank from 1991 through2001. Dr. Shukla has provided advisory services to the following companiesaround the globe: US Feed Grains Council, Indian Council of AgriculturalResearch, Winrock International, Labbat Anderson Group, Anheuser-Busch, A.E.Staley, American Maize Co., Bimbo (Mexico), Cedarburg Dairy/Kemp, Cargill,ConAgra, Experience Inc., Frigo Cheese Co./Unigated Ltd., Grupo Minsa s.a. dec.v. (Mexico), Heinz Co./Ore-Ida Foods, Heinz Co./Foodways Natl., HersheyFoods Corporation, Illinois Cereal Mills, Kraft-General Foods, Mexican AccentInc., Monsanto Company, Nabisco Brands, National Honey Board, NagarjunaChemicals and Vertilizers, India, Oscar Meyer Foods/Philip Morris, Procter &Gamble, Quaker Oats, Sigma Alimentos/Grupo Alpha (Mexico), Group Minsa ofMexico and Matrix Group of Malaysia. Dr. Shukla's advisory services have beenof the nature of privatization, business planning, innovation and R&D, plantstart-up, and management of intangible assets. Dr. Shukla has designedturnkey facilities in Colombia, India, Malaysia, and Taiwan. Some of Dr.Shukla's accomplishments include:

-- Congressional Liaison, Institute of Food Technology's research Committee -- Chairman, Technical Board, American Corn Miller's Federation, Washington, D.C.(1977-1984) -- Industry Member USDA's NC-51 (1980-84) -- Panelist at Harvard's Agriculture and Biotechnology Program -- Member, Scientific Advisory Panel, American Association of Cereal Chemists(1999-Present) -- Cornerstone Member, Council of Agricultural Science and Technology -- Member, Board of Directors, Matrix Specialties, K.L., Malaysia -- Business Planning Advisor to Universal Food's, Milwaukee, WI and Pinahs Co., Waukesha, WI Dr. Shukla received his B.Sc. (Agricultural Engineering) from theUniversity of Gorakhpur, India, First in the University, and his M.Sc. (Food/Engineering) from Agra University, India, First in the Faculty of Agriculture,and his Ph.D. (Food/Dairy Technology) from University of Illinois, Urbana-Champaign.

BRIAN S. ISRAEL was appointed on May 23, 2007 to fill a vacancy on theCompany's Board of Directors. He presently serves as Chairman of theCompensation and Nominating Committees and as interim Chair of the AuditCommittee until a permanent Chair is appointed subsequent to the 2008 AnnualShareholders meeting. Mr. Israel spent more than 20 years in the real estatefinance industry, during which he managed teams responsible for production,operations, risk management, product and policy development, technology andproject management functions for a major national lender and a large regionalcommercial bank. In his most recent position, he served From March 1989 toJanuary 2004 as Vice President and Division Administrator for the ResidentialMortgage Division of Harris Trust and Savings Bank's Consumer lending Center.Since retiring from the corporate world in January of 2004, he has dedicatedhis time and energy primarily to Community Service in the non-profit sector asPresident of the River North Residents Association, which works with cityofficials and local businesses to enhance the quality of life for nearly10,000 members through advocacy for responsible development and commerce,improvements to infrastructure and amenities, and the creation, protection andimprovement of public open space.

Mr. Israel is a Mentor and a member of the Advisory Council of BigBrothers Big Sisters of Metropolitan Chicago, President of the ChicagoHospitality Resource Partnership, and a member of the Ely Chapter of LambdaAlpha International. He also provides strategic planning, training andproject management services to businesses and non-profit entities as anindependent consultant and serves as President of North Shore Custom Homes,Ltd., a developer of upscale residential real estate.

MARK HERSHHORN has a background in the marketing and operations ofnutrition systems, food industry marketing and transactional television. Markwas appointed to the Company's Board of Directors at the last shareholdermeeting, held on December 19, 2007. From August 1998 to present, Mark hasserved as President and co-owner of CKS & Associates Management LLC; Presidentand CEO of CKS & Associates; CEO of Midwest Real Estate Investment LLC;General Partner of New Horizons West LLP, and CEO of New Horizons Real EstateHoldings LLC. During much of the 1990's, Mark served as President, CEO anddirector of National Media Corporation and as Chairman of the company'sinternational subsidiary, Quantum International Ltd. Prior to that, Markserved as Senior Vice President of food operations and joint ventures forNutri/System, Inc. During the 1980's, Mark was Chief Financial Officer,Treasurer, Vice President and director of the Franklin Mint. Mark has alsoheld positions with companies such as Price-Waterhouse, Pfizer Diagnostics,and Wallace and Wampole Laboratories. Mark received his BS Degree inEconomics from Rutgers University and an MBA from the Wharton School ofFinance, University of Pennsylvania.

SHELDON DROBNY has a long and distinguished background in the accountingand financial industries. He has held the position of Chairman and Principalof Paradigm Group II LLC ("Paradigm") from 1991 to date. Paradigm is aninvestment firm he founded with over $200 million worth of investments in over40 companies. He is a board member of numerous Paradigm Group II portfoliocompanies, including: Cypress Bioscience (Chaired Audit Committee), TLContact, XML Global (Chairman), Vertaport, Inc. and others. Sheldon startedhis career with the Internal Revenue Service, and then became the managingpartner in the firm of Adler Drobny Fischer LLC. He received his Bachelor ofScience in Business Administration from Roosevelt University. He is aCertified Public Accountant, having received the Elijah Watts Sells award,given to the top 25 out of 20,000 CPA candidates in the United States. He isalso admitted to practice before the U.S. Tax Court as a non-attorney, one offewer than 200 non-attorneys to receive such distinction. He is affiliatedwith the following organizations: American Institute of Certified PublicAccountants, Illinois CPA Society, University of Illinois Foundation Member,University of Illinois Chicago Circle Campus - Board of Visitors, Universityof Illinois Presidents Council - Certificate of Appreciation, Woodrow WilsonCouncil of the Woodrow Wilson International Center for Scholars, SimonWiesenthal Center - International Leadership Council.

ABOUT Z TRIM(R)

Z Trim Holdings, Incorporated, http://www.ztrim.com, partners with thefood industry in the deployment of solutions and technologies built aroundcutting edge dietary fibers, blends and custom emulsions. Innovation forhealth and wellness is built into our business model with components ofcapital value added, process value added, product value added, market valueadded, and R&D value added.

Z Trim and Z Trim/NanoGum Blends are natural, functional food ingredientsemulsifiers and stabilizers made from the hulls of either corn OR oat. Z Trimis versatile and can serve as a fat replacement, thickening agent oremulsifier with texturization, binding, shaping, suspension, water control andpH balance attributes. Z Trim represents a natural and frequently costcompetitive alternative or complement to many of the oils, gums and starchesit can replace. Because Z Trim is non-caloric dietary fiber, replacement ofadded fats with Z Trim can achieve up to 80% calorie reduction in many foodswithout negatively affecting taste or texture, and can substantially reduceharmful trans and saturated fats found in many foods. Z Trim has wideapplication in dairy products, dressings, dips, sauces, baked goods, processedmeats, snack foods, cookies, pies, cakes, icings, brownies, bars, ice cream,milk shakes and many other foods.

Forward-Looking Statements and Risk Factors

Certain statements in this press release are "forward.looking statements"within the meaning of Section 27A of the Securities Act of 1933 and Section21E of the Securities Exchange Act of 1934. These statements involve a numberof risks, uncertainties and other factors that could cause actual results,performance or achievements of Z Trim Holdings to be materially different fromany future results, performance or achievements expressed or implied by theseforward.looking statements. Other factors, which could materially affect suchforward.looking statements, can be found in our filings with the Securitiesand Exchange Commission at www.sec.gov, including risk factors relating tomaterial weaknesses in internal control over financial reporting, our historyof operating losses, lack thus far of significant market acceptance of ourproducts, the fact that we may dilute existing shareholders through additionalstock issuances, and our reliance on our intellectual property. Investors,potential investors and other readers are urged to consider these factorscarefully in evaluating the forward.looking statements and are cautioned notto place undue reliance on such forward.looking statements. Theforward.looking statements made herein are only made as of the date of thispress release and we undertake no obligation to publicly update suchforward.looking statements to reflect subsequent events or circumstances.

Contact: Angela Strickland Voice: (847) 549-6002 Email: angela.strickland@ztrim.comSOURCE Z Trim Holdings, Inc.


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