For those of you born and raised in Antarctica, today is Black Friday. Appropriately named, the day after Thanksgiving is the biggest shopping day of the year, rumored to put retailers' finances in the black. The biggest chain stores in the world are offering the largest discounts of the year, and shoppers have been eagerly anticipating this year's hot items since the wee hours before dawn.

As of 11:30 a.m., the sales are still hoppin', the lines are still long, and old women are still wrestling for this year's Tickle Me Elmo. That said, let's take a quick peek at how the major retail moguls are faring before the early market close:

-Aeropostale (ARO) is up 1.83%

-American Eagle (AEO) is up more than 3.25%

-Best Buy (BBY) is up 1.3%

-Casual Male Retail Group (CMRG) is up more than 2%

-Children's Place (PLCE) is up more than 1.2%

-Circuit City (CC) is up more than 17%

-Dress Barn (DBRN) is up more than 1.5%

-Gap (GPS) is up 0.2%

-J.C. Penney (JCP) is up 2.65%

-Kohl's (KSS) is up more than 1.5%

-Limited Brands (LTD) is up more than 3.5%

-Macy's (M) is up 4%

-Talbots (TLB) is up 4.35%

-Target (TGT) is up more than 5%

-Wal-Mart Stores (WMT) is up 1.69%

On a similar note, American Express (AXP) is up more than 2.1%, while MasterCard (MA) is up three-quarters of a percent.