Reed’s, Inc. announced in a press release today that it has formed a partnership with Odom Corporation. The Odom Corporation is currently distributing Coca-Cola, Miller Beer and Coors Beer products, along with many other beverages, in three states - Alaska, Washington and Northern Idaho.

Neal Cohane, Senior VP of Sales & Marketing commented, “Odom is an important distribution partner for Reed’s in the Pacific Northwest region. With a team of more than 1500 associates in this market, Odom will substantially strengthen our presence in all channels of business.”

He added, “The Pacific Northwest is growing into an extremely important market for Reed’s. The consumer culture there is very conscious of natural and organic products, and our brands are performing extremely well in natural/mainstream retailers. We look forward to building a solid long-term relationship with the Odom team.”

John Odom President and CEO of The Odom Corporation stated, “Reed’s brings a very unique soft drink proposition in a rapidly growing segment of the soft drink market. We are pleased to provide the sales and delivery to retail outlets.”