After being clobbered by Apple's patent lawsuits Samsung retorted by doing what it does best, making Android phones.
Korean electronics firm Samsung announced its new phone naming strategy and also released four new Android Gingerbread phones to underscore the event.
The new phone christening strategy classifies the phones from Samsung under various brand series like S or Super Smart series, R or Royal/Refined, W for Wonder, M for Magical and Y for Young.
Phones names ending with Pro would imply that the devices has a physical QWERTY keypad, Plus means an upgraded existing model and LTE stands for 4G capable phones.
Samsung also released four new phones Galaxy W, Galaxy M Pro, Galaxy Y and Galaxy Y Pro.
The Galaxy W sports a 1.4GHz chipset, a 3.7-inch WVGA display and a 5MP camera. W series according to Samsung stands for high quality, strategic models, perfect for those seeking a balance between style and performance.
The Galaxy Y series is powered by an 800MHz processor and a 3-inch QVGA display. Y series phones are entry models or strategic models for emerging markets or a younger audience which is more sensitive to price.
Galaxy M Pro sports a 2.66-inch HVGA screen with 480x320 screen resolution. It is powered by a 1GHz processor and has a 5MP rear-facing and a front-facing camera. M Pro has a BlackBerry Bold styled front-facing QWERTY keyboard. The phone is 0.39-inch thin.
Galaxy M Pro can be a direct competitor to BlackBerry Bold 9900 which has a 2.8-inch display with 640x480 screen resolution. It is powered by a 1.2GHz Qualcomm processor and offers 768MB RAM and 8GB internal memory. The phone also sports a 5MP camera. It is 0.41-inch thin and weighs 4.59 ounces. The M series includes High-performance models at an economic price-point.
Another phone in the same league which Galaxy M Pro is targeted at is HTC Status. Status also runs on Gingerbread and sports a 2.6-inch display with 480x320 screen resolution. It is powered by an 800MHz processor and offers 512MB RAM. HTC Status also has a 5MP camera.
It is also reported that Samsung's iPhone killer the ultra-thin Galaxy S II is coming to UK with a slight modification. The Galaxy S II is doing away with the iPhone styled home button and is replacing it with the traditional Android styled four button row. Though the change is marginal the modification could be a result of Apple's patent charges which charged Samsung of slavishly copying its iPad and iPhone design.