By | September 23 2010 11:23 AM

Taking inspiration from the workroom scents in Savile Row's Tailoring outfits Penhaligon's head of marketing Emily Maben and master perfumer Bertrand Duchaufour have created a new men's fragrance called Sartorial. The notes evoke the scents of the workroom at Norton & Sons, Bespoke Tailors at No. 16 Savile Row. The new fragrance will be available at all Penhaligon stores, and online store as well.