The Stop Kony mission and the Kony 2012 video both achieved viral status this week after the likes of Rihanna, Kim Kardashian, Nicole Richie, Jessie J and Stephen Fry -- who together have over 35 million followers -- set out on a social media campaign to shed light on the plight of the invisible children of Uganda. Celebrities retweeted the hashtags #StopKony and #Kony2012 to spread the word.
Now, Soulja Boy has jumped on the bandwagon and has recorded a song to for the movement entitled Stop Kony.
The three and a half minute song was released just 48 hours after the #Kony2012 slogan went viral. It features Soulja Boy rapping his Stop Kony lyrics over audio from the Kony 2012 video by the Invisible Children charity.
However, Soulja Boy's song has not been applauded for its message. In fact, the rapper has been rebuked for his seemingly self-promotional goals.
Proving he is never one to NOT cash in on a trend, Soulja Boy has released a song in support of Invisibile Children's #KONY2012 campaign, wrote Under the Gun Review.
Let's overlook for a second how little Soulja Boy has cared about other major events (where is the #bringtroopshome2012 song? Maybe the #herrighttochoose song?) and focus on the facts: Any art rushed to be completed while the topic is still popular on social media is almost ALWAYS a letdown. 'Stop Kony' is no different. Set against a minimalistic beat, Soulja uses samples from the promotional video and a few terribly, terribly simple lines about how evil Kony is to create 'Stop Kony.' You can stream, download, and experience this superb act of shamelessness after the jump.
Just because something trends on Twitter does not mean you can turn it into a marketing vehicle for yourself. Soulja needed to learn that the hard way and something tells me the reaction to 'Stop Kony' might do the trick.
Twitter users voiced their opinions as well. Who's heard Soulja Boy - Stop Kony? Can we laugh together? tweeted @KuaintTheRoman. Listening to the Stop Kony song, i think Soulja Boy should have his right to make music revoked, tweeted Nya Jones. Soulja boy made a track called Stop Kony.... And it sounds TERRIBLE, wrote user Mireille Sfeir.
The entire Kony 2012 movement has received intense criticism as of late as more voice their condemnation of the Invisible Children charity.
The Stop Kony mission was established by the Invisible Children organization. A new 30-minute documentary entitled Kony 2012, made by Invisible Children, highlights the problems in Uganda. Its aim is to call for an international effort to arrest Joseph Kony, disarm the LRA and save the invisible children. We seek to rebuild schools, educate future leaders and provide jobs in Northern Uganda. We are the motivated misfits and masses redefining what it means to be an activist, reads a statement on the Invisible Children Web site.
However, Invisible Children has received some criticism as of late pertaining to its misuse of charitable funding, exaggerated claims and militaristic goals.
Since the Stop Kony movement began to go viral, Invisible Children has faced scrutiny for its practices. Messages on social networking and news sites like Tumblr and Reddit have critiqued the Invisible Children Kony 2012 campaign.
The Council on Foreign Relations has critiqued Invisible Children and other organizations like it. In their campaigns, such organizations have manipulated facts for strategic purposes, exaggerating the scale of LRA abductions and murders and emphasizing the LRA's use of innocent children as soldiers, and portraying Kony -- a brutal man, to be sure -- as uniquely awful, a Kurtz-like embodiment of evil. They rarely refer to the Ugandan atrocities or those of Sudan's People's Liberation Army, such as attacks against civilians or looting of civilian homes and businesses, or the complicated regional politics fueling the conflict.
Listen to Soulja Boy's Stop Kony song below. What do you think? Leave your feedback in the comments section.