News has broken in the last few hours that Manchester United will make a transfer move for Ronaldo in the next summer transfer window. This has been brought forward at the request of Manchester United Kit sponsors, Nike. The current sponsorship deal is due to run out next year and Nike is keen to renew, even though it will cost them a lot more than the current deal, which is valued at £320m. The new deal will likely be in the region of £600m or maybe even more.
Nike are also sponsors of Ronaldo and are less than impressed that he runs out every week in an Adidas football shirt, as they are the kit sponsors of Real Madrid. In a further twist, Lionel Messi`s deal is with Adidas and he wears a shirt sponsored by Nike, so they would like to usurp the Argentine in marketing terms.
Ronaldo was visibly moved almost to tears at the rapturous reception he received at Old Trafford on Wednesday and is actively seeking an escape route out of the Bernabeu. He only has two years left on his deal and has made it clear that he will not be renewing at Real Madrid. That leaves the Madrid club in a dilemma. They paid £80m for him and will not want him to run down his contract, so next year would be a good time to listen to offers.
Ronaldo has let it be known that he would welcome a return to Manchester United and is even willing to snub a megabucks offer from PSG offering a mind blowing £500,000 a week in wages. That is in stark contrast to the £250,000 that Manchester United would be able to offer. That alone shows the sentiment Ronaldo has for manager Sir Alex Ferguson, who Ronaldo refers to as his father figure.
Everything is being geared up for a move in the next transfer window and Manchester United executives and the Glazers themselves are working towards what would be a sensational coup, not only in football terms, but the promotional aspect as well. A Ronaldo return would probably pay for itself in shirt sales alone!