Nike and Oakley Pull Endorsments as the Oscar Pistorius Story Continues to Unfold

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One week after South African Olympic hero, Oscar Pistorius, was arrested and charged with murdering his girlfriend in his home, more twists and details come out that add more drama to an already scrutinized case.

Pistorius became the first double-amputee track star to compete at the Olympics when he ran in last year's London Games. He is being accused of premeditated murder in the death of his supermodel girlfriend, Reeva Steenkamp. Pistorius claims he entered his home and mistook Steenkamp for an intruder and that the shooting was purely accidental and unintentional. 

Pistorius is not the only one coming under scrutiny in this now internationally renowned murder case.

Add the South African legal process to the list.

 

After it was revealed that the initial investigator, Hilton Botha, was facing attempting murder charges, South Africa's police head appointed a new lead on the case in detective Vinesh Moonoo.

 

Though Pistorius continues to proclaim his innocence in the case, major sponsors Nike and Oakley have suspended all ads that brandish Pistorius' likeness. "We believe Oscar Pistorius should be afforded due process and we will continue to monitor the situation closely," Nike said in a statement on its website just yesterday.