Fight fans used to throw around the question, "Would you fight Mike Tyson for a million dollars?" For most the answer was easy. "Hell yeah! A million bucks to get knocked out in the first round? Why not?"
The problem with that question is that the average fan had nothing at risk.
Now the question fight fans will throw around is, "Would you fight Chael Sonnen in 8 days?"
For Joe Schmoe, it's an easy "Yes." Again, no risk. But let's say you've spent a good chunk of your life working your way up the ladder at your job. You're the youngest ever to reach the top of your game. You're paid based on your larger-than-life name and reputation. And if you lose to Sonnen in 8 days, you will see that name and reputation lose a significant amount of its worth. Now would you do it?
Then let's make an assumption based on your company's history that you will most likely get another match up in a month or so, one you may be more comfortable with. You can take a big risk now with not much reward, or you can take a smaller risk then for a similar reward. Now would you do it?