Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to take some action. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade potential customers to purchase or to consume that particular brand.
US giant buys agency Adam & Eve
May 24 - Independent
Facebook moves to boost ad business
May 23 - Financial Times
Amazon warned over delivery claim
May 23 - Independent
May 21 - Financial Times
GM spurns pricey SuperBowl ads
May 18 - France24
May 18 - Financial Times
May 16 - France24
GM to pull ads from Facebook: report
May 15 - France24
MarketWatch First Take: Facebook’s GM loss may weigh on IPO
May 15 - MarketWatch
Small businesses embrace social media
May 14 - Financial Times
Ron Paul Stops Campaign to Focus on Convention
May 14 - Business Week
U.S. tourism ad garnering attention in Canada
May 14 - CBC
Canada's Globe and Mail to erect online paywall
May 11 - France24
ITV expects summer advertising surge
May 09 - Financial Times
India launches anti-trust probe into Google
May 07 - France24
Fantasy Earnings Trader: Fantasy Earnings Trader results — final
May 04 - MarketWatch
More viewers tuning in to shows online, but TV rules as revenue king
May 01 - Financial Post
Hackers pick Google's pocket with Mac virus
May 01 - France24
Goldman looks for social media strategist
May 01 - Financial Times
CBC, Rogers, Shaw form web advertising pact
Apr 30 - CBC
By IBTimes UK
New privacy law forces websites to seek permission from visitors before cookies can be used. (7:11 pm)
By IBTimes IN
Coca-Cola has launched its latest "Coca-Cola Cricket Ki Khushi" campaign, featuring cricket legend and master blaster Sachin Tendulkar, to celebrate India's passion for the game (May 26)
By IBTimes
The Harvard Alumni Association apologized for an entry in the 50th anniversary report for the class of 1962 in which Ted Kaczynski, the man known as the Unabomber who is serving multiple life sentences, updated his awards and current job title. (May 25)
MORE TOPICS: MICHIGAN, NEW JERSEY, FBI
By Reuters
A legal battle erupted between DISH Network and some of the major broadcast networks Thursday as the two sides traded lawsuits over the satellite distribution company's "Hopper" DVR, which threatens to bring down the television busines... (May 25)
MORE TOPICS: NETFLIX, MICROSOFT, CALIFORNIA, COURT, NEW YORK, VIACOM
By IBTimes AU
Advertisers take notice. Views of online advertisements have been gradually migrating on mobile devices as shown by a new report issued on Thursday by Internet advertising firm Millennial Media. (May 25)
MORE TOPICS: IPHONE, SAMSUNG, MANUFACTURING, IPAD, NEW YORK, SMARTPHONE
By IBTimes AU
A high-profile advertising campaign failed to convince thousands of subscribers to remain with Vodafone. (May 24)
By Street Wise Reports
Hitting just the right target and engineering cells to perform certain tasks will unlock the deep secrets of biology and change the entire paradigm of medicine, says WBB Securities President and Managing Partner Stephen Brozak. (May 24)
MORE TOPICS: NYSE, EUROPEAN UNION, NEW YORK, MANAGEMENT, ANTIBIOTIC, INFECTION
By IBTimes
Ted Kaczynski, Harvard class of 1962, can't make the 50th reunion -- he's in federal prison for life, as the Unabomber. But he still managed to submit an entry for the alumni report. (May 24)
MORE TOPICS: CALIFORNIA, COURT, MICHIGAN, NEW JERSEY, INVESTMENT
By IBTimes UK
Is the proliferation of Android devices causing a problem for users and app developers? (May 24)
MORE TOPICS: ANDROID, CHINA, MICROSOFT, IPHONE, SAMSUNG, RUSSIA, IPAD
By Reuters
Anti-tobacco advocates in Indonesia plan to file a class action lawsuit this month using cases of child addicts in the hope of forcing tougher regulations on a society where one in three people smokes. (May 24)
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