Ubisoft is taking video games into an uncharted territory: sex and kink.

A game for Nintendo's Wii and Sony's PS3 called We Dare, is being advertised in what's sure to soon be a viral video, already making rounds on the Internet. As part of game play, the commercial shows players spanking the Wii controller which is tucked in another player's pants in order to score points. It also shows two players kissing their Wii controller for points.

The Montreuil-sous-Bois, France-based game developer did not respond to inquiry for comment. However, if the video, which was posted by Ubisoft's official YouTube feed, is to be believed, a sexy, quirky, party game is about to become a reality.

Pan European Game Information, which is a company that rates video games to ensure they are labeled for the appropriate age (similar to ESRB in the U.S.), has already put out a rating on the game. According to several media reports, the game will not be available in the U.S. and will not be on the Xbox 360. Furthermore, Amazon's U.K. site is already offering consumers the chance to pre-order it

Here is the advertisement:

To contact the reporter responsible for this story call (646) 461 6920 or email g.perna@ibtimes.com.