UV Flu Technologies, Inc., www.uvflutech.com – the biotech provider initially targeting indoor air quality with its high-intensity germicidal (99.2% on first-pass for airborne bacteria) system, the VIRATECH UV-400, announced an order for additional units of the VIRATECH from distributor Puravair to be installed in the Seagate Hotel & Spa, a premier beachfront getaway in Florida.
General Manager of the Seagate, William J. Sander, pointed to the exemplary reputation of the Seagate – located in the charming resort town of Delray Beach – as a boutique hotel where a tropical atmosphere, beautiful beaches, and a full suite of spa, fitness, resort activity and dining features combine to represent the pinnacle of luxury and leisure.
Sander went on to cite the Seagate’s reputation for providing its guests with the best, and noted in particular the health-consciousness of guests (which the Seagate caters to by making the entire property smoke-free) and the vast effort invested in securing LEEDS (Leadership in Energy and Environmental Design; the paradigm in rating building sustainability) certification.
Sander also noted that the Seagate is the 4th property in North America approved for the use of Amala organic products (top-shelf/trendy all-organic high-potency distillate-based skincare) in its spa.
The profile of the Seagate demands no less than the finest in preventative measures against airborne illnesses, and Sander selected the UV-400 specifically for all spa, business, workout, Presidential/Spa suites and elements of UVFT’s new ABC ROOMS program (guest rooms and public rooms treated for Allergens, Bacteria and Contaminants), knowing that this added perk provides a significantly attractive advantage to customers in this competitive sector.
President of UVFT, Jack Lennon, noted the timing of this order for additional units as coinciding with the roll-out of a major marketing cycle directed at the Hotel, Resorts and Casino sector, and explained that “this follow on order is based on full evaluations with actual customers, and the result is a decisive agreement to expand the initiative”.
Lennon further emphasized that the UV-400 air purifier option will be proudly advertised via the hotel website, and also offered during actual booking, citing the availability of an on-demand, FDA-listed medical device-quality airborne bacteria-killing unit as a feature which proves to consumers how serious the hotel is about air quality.
The Company has prepared a special presentation for its target market as part of its hospitality-specific sales efforts to address the difficult business environment created for hotels and casinos in the last few years by offering a practical and innovative way to gain market share and incremental bottom-line growth.
Lennon projected first year ROI would please Seagate’s management and customers alike, pointing out that healthy guests spend more, gamble more and are increasingly motivated to return to the establishment.