Just six months after a possible shortage dubbed the “Cheesepocalypse” threatened America, Velveeta cheese is being recalled.
Kraft Foods Group Inc. (NASDAQ:KRFT) issued a voluntary recall for 260 cases of Velveeta cheese sold to Walmart stores in 12 states. According to the Chicago-based manufacturer, the cheese is being recalled because it did not contain "appropriate levels of sorbic acid" needed to preserve the product.
The cheese was sold in Walmart stores in Colorado, Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Nebraska, North Dakota, Ohio, South Dakota and Wisconsin.
The package code for the Velveeta cheese in question is “021000611614.” The recalled cheese also has a date stamp "17 DEC 2014" between 10:54 and 14:35.
Consumers who have the recalled cheese can return it to Walmart stores for an exchange or a full refund. Kraft said any questions could be called in at 800-310-3704.
A Kraft spokesperson said the shortage was a result of a “combination of factors” but blamed it on the “high demand” for cheese during “dip season.”
While many figured the cheese shortage for a crafty marketing ploy, Kraft told IBTimes in January it was a legitimate concern for the company, but only in the short term.
“Media has certainly had some fun with the quirkiness of the story, but this is something we did not proactively pitch out,” Kraft’s director of corporate affairs, Russ Dyer, told IBTimes. “The original story ran after a reporter who had heard of shortages from certain East Coast retailers came to us and asked.”