LinkedIn, recently connected to cookie scams and privacy breach, has lost a lot of users in the last month. The existing ones have reportedly lost all faith and interest in the website and left their accounts as a skeleton profile.
The ones who have lost interest in the business-related social networking site, founded by Reid Hoffman in 2002 and launched in 2003 in Santa Monica, California, may still have a little time left to reap full benefit from the once mighty website.
Digit magazine in its latest news section provided a few techniques which could still make your LinkedIn profile valuable and interesting and could even help taking your business to a higher ground.
Here are a few of tips from the list.
Update and fill up the profile:
Always remember to fill up all the information boxes in the profile which will let your clients approach you. An incomplete profile often gives the impression that you are not really committed to what you do and may keep them incomplete like you did with your profile. At least try and update the resume and recent achievement section which people are more concerned with. It may take some time in fully updating the profile but it is worth the pain.
Remember to Connect with former colleagues:
Make full use of the professional address book. The site has the ability to update your contacts’ information in your address book which saves your time. Your former colleagues are a part of the already established contacts. Keeping in touch with them can really help you grow your connections elsewhere.
Synchronizing with Twitter:
Keep your LinkedIn account and Twitter account parallel to utilize maximum information. There is an option to connect Twitter account to your LinkedIn account in Edit Profile. Keeping the content on both the accounts is bound to help you and your business partners during negotiations.
Be part of different groups:
Joining groups can help you expand your reach in the website. Groups let you connect with different people with different backgrounds and, if lucky, you may also find someone out there sharing the same thoughts and ideas as you do. But if you do end joining at least one group, keep contributing to them so that you are not invisible to your group mates.